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77% Of Buyers Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how great your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that companies should to be constantly requesting reviews.
Source: Statuslabs
71% Of Millennials Browse Customer Reviews Of Expert Services
Over half of all people in need of a professional service rely on online reviews.
According to online reviews data, 59% utilized online reviews to pick a physician or an attorney.
Younger people (age 18-35) are a lot more inclined to work with an expert based upon online reviews. Only 19% of millennials will consider working with an attorney without any.
Source: Thomson Reuters
A One Star Boost In Ranking Can Lead To A 5% To 9% Boost In Business Earnings
Businesses that treat consumers well normally succeed, review websites help make sure of that.
Source: Statuslabs
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses doubt the integrity of online reviews. However, they realize the massive effect user rankings have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
86% Of Customers Would Consider Composing A Review For A Business
Your consumers are your most important resource, and it's not only because of the money they invest at your business. If you give them a good experience, they will be willing to share it.
Source: Brightlocal
83 Percent Of Consumers Do Not Trust Advertising
The standard channels to reach customers aren't as influential as they utilized to be. A lot of users who no longer trust ads pick to pay attention to customers' suggestions online.
Source: Statuslabs
The Average Review Word Count Has Become 65% Shorter Since 2010
At the present time reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
89% Of Consumers Browse A Businesses Responses To Reviews
Not only do a lot of consumers read the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too
We already discussed the positive and negative reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Consumers expect to see some negative reviews.
Source: Capterra
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of USA Customers
24% of US consumers consider reviews as 'incredibly influential'.
To show the significance of online reviews and rankings, did you understand that 81% of customers will pay more for a product with reviews and those exact same consumers are likewise willing to accept slower shipping times for such products.
Source: Turntonetworks
More Than Half Of Consumers Aged 25-34 Published Reviews
According to Statista, the more youthful generations are apparently the more opinionated ones.
Source: Statista
53% Of Consumers Anticipate Companies To Respond Within A Week To Unfavorable Reviews
Online review stats show that 63% of consumer reviews remain without a response. That's regrettable, due to the fact that those businesses are losing consumers that way.
Source: Review Trackers
Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social media which can also influence our purchasing preferences.
According to social media reviews statistics, Facebook affects over half of users' purchase decisions.
If it has favorable reviews, Facebook reviews statistics reveal that four out of five users are more likely to trust a local business.
Source: RevLocal
89% Of Clients Want To Read Reviews Using Their Mobile Phones
Be it via an app or a mobile internet browser, people young and old prefer to read reviews on their phones.
Source: Statista
90% Of Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals state about very first impressions?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
Think about asking your visitors to compose one if you don't have reviews on your website.
Source: Martech Zone
70% Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. Most people check out many more reviews to get a clear view of how the business is actually doing. Don't depend upon that figure alone.
Source: Brightlocal
73% Of Consumers Think Customer Reviews Are More Crucial Than Star And Number Scores
Online review statistics make it clear people aren't pleased with ratings alone.
Customer reviews make the stats appear more genuine which is what the would-be clients are looking for. Nearly a 3rd of customers state composed reviews are the only feature that makes them believe the websites' reviews are beneficial and pertinent.
Source: Fan and Fuel
Fifty Percent Of All Millennial's "Constantly" Read Online Reviews For Companies
More youthful individuals know the value of being informed. User-generated material has an indisputable impact on customers.
If businesses think of the power of client reviews over millennials, they will realize what they've been missing out on. Older people are various though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal