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71% Of Millennials Search Consumer Reviews Of Expert Services
Majority of all individuals in need of an expert service rely on online reviews.
According to online reviews data, 59% utilized online reviews to choose a medical professional or an attorney.
Young people (age 18-35) are even more inclined to employ a professional based upon online reviews. Just 19% of millennials will think about employing a legal representative without any.
Source: Thomson Reuters
89% Of Clients Review A Companies Responses To Reviews
Not only do a lot of shoppers read the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.
Source: Brightlocal
95% Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
91% Of Millennials Turn To Online Reviews As Much As Family And Friends
Online review stats position clients' reviews as the most reliable source of recommendations. Online reviews typically carry the exact same weight as suggestions from friends and family.
Source: Brightlocal
53 Percent Of Americans Consider Item Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.
Today's consumers are wary and desire the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the buying decision.
Source: Statista
67% Of Customers Say Reviews Are A "Extremely Important" Factor When Choosing A Service Provider
When customers have to choose a service provider, reviews have an enormous effect on their decision.
Source: DemandGenReport
74 Percent Of Local Businesses Have At A Minimum, One Google Review
One review is far from sufficient to improve your site's SERP ranking.
Looking at online ratings statistics, we learnt that a company needs to have a minimum of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
Positive Reviews Encourage 68 Percent Of Consumers To Use A Local Business
Because the large bulk of consumers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Consumer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the manufacturer states. The reason, producers' descriptions are basically advertisements.
Source: Martech Zone
Google Represents 57.5% Of All Reviews Across The World
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
Here's the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
USA Consumers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews
They focus on different aspects of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA clients.
Source: Statista