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If They Were Asked, 77% Of Clients Would Certainly Post A Review
More than a 35% would submit a review to educate others about their consumer experience and 24% would most likely direct their review to the company itself.
Over a 26% would want to post a review to assist other people with their choice making process.
Source: Podium
30% Of Clients Feel Positive About A Company Which Responds To Online Reviews
Communicating with your clients builds their trust. Even something easy like reacting to their reviews and remarks can make them feel valued.
As you might expect, clients who feel this way are ready to spend more cash with a company.
Source: Statuslabs
77% Of Users Don't Rely On Reviews That Are Older Than 3 Months
Clients don't care how excellent your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that businesses should to be constantly asking for reviews.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business
The star ranking is the first thing consumers see. Still, users take note of other elements as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.
Source: Statista
53 Percent Of Americans Consider Product Reviews And Scores As The Most Vital Part Of Online Shopping.
Today's consumers are wary and want the very best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
Buyers Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users choose to get things done quicker. Buying choices are made rapidly.
Online reviews are undoubtedly persuasive, yet online marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
83% Of All Younger People Were Asked To Give A Review Recently
Of those asked, 80% of customers did leave a review. In general, businesses have actually asked 66% of all clients to give a review on their business.
Source: Brightlocal
63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.
These online review statistics reveal the general appeal of a site can just go so far when it comes to trust.
Source: Review Trackers
70 Percent Of Consumers Prefer To Learn About A Business Via Reviews And Short Articles, Instead Of Ads
Ads are all well and good, but it deserves trying a different approach also. Reviews are without a doubt the best way to discover the truth about a service or product.
Source: Statuslabs
72% Of Consumers Won't Take Action Unless They Check Out Some Reviews
Regardless of how eye-catching your marketing is, you still require client reviews. There is no other way around it. Consumers are still going to hear you out, however they trust other people more.
Source: My Testimonial Engine
Favorable Reviews Encourage 68% Of Consumers To Use Local Businesses
Because the large majority of consumers check out reviews, you would want yours to be inviting to brand-new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
67% Of Consumers Say Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider
When customers need to select a solution provider, reviews have an enormous impact on their decision.
Source: DemandGenReport
Negative Reviews Can Increase Conversion By As Much As 85 Percent
It sounds crazy, but negative reviews can be a positive force for users to spend more time on your website. According to online review data, people spend more than five times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
Online Product Reviews About An Item Can Improve Its Conversion Rate By More Than 270%
User review stats reveal the purchase probability for a product with five reviews is 270 percent higher than the same item without reviews.
Source: Spiegel Research Center