Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US consumers consider reviews as 'very influential'.

To show the value of online reviews and rankings, did you know that 81 percent of consumers will pay more for a product with reviews and those very same customers are also ready to accept slower shipping times for such products.

Source: Turntonetworks

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

63.6% Of Consumers Visit Google To Check For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) behind.

When it comes to trust, these online review statistics reveal the basic popularity of a website can just go so far.

Source: Review Trackers

70 Percent Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out many more reviews to get an idea of how business is really doing. Do not depend upon that fact alone.

Source: Brightlocal

98 Percent Of Yelp's Site Visitors Purchased From A Business They Found On The Site

Normally, 142 million consumers go to Yelp every month. If you haven't declared your free Yelp business page, this is as great a time as any.

Source: RevLocal

72 Percent Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Regardless of how enticing your marketing is, you still require consumer reviews. There is no other way around it. Consumers are still ready to hear you out, but they rely on other people more.

Source: My Testimonial Engine

A Lot Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends show people prefer to comment if they had a favorable experience, rather than a negative or average one.

Source: Brightlocal

15 Percent Of Users Don't Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15% of possible customers won't even think about working with a company they can't discover opinions about.

Source: Statuslabs

89% Of Shoppers Want To Read Reviews On Their Smart Devices

Be it via an app or a mobile internet browser, everyday people prefer to read reviews on their mobile devices.

Source: Statista

64% Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, concur that it increases their purchasing confidence.

Companies use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

30% Of Clients Feel Positive About A Company Which Reacts To Online Reviews

Communicating with your clients creates trust. Even something easy like responding to their remarks and reviews can make them feel appreciated.

As you might anticipate, customers who feel this way are happy to invest more money with a company.

Source: Statuslabs

Customers Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Buy Than Desktop Users

Mobile users choose to get things done quicker. Purchasing decisions are made rapidly.

Online reviews are clearly convincing, yet online marketers have not always come to appreciate the power of them.

Source: Martech Zone

A One Star Increase In Rating Can Result In A 5% To 9% Increase In Business Profits

Businesses that treat customers well typically succeed, review sites help make certain of that.

Source: Statuslabs

USA Consumers Regard "Product Performance" To Be The Most Helpful Detail In Product Reviews

When individuals read reviews, they concentrate on different aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of USA customers.

Source: Statista

53% Of Americans Consider Product Reviews And Scores As The Most Vital Part Of Online Shopping.

Today's consumers are smart and want the very best bang for their dollar. It's no wonder that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

86% Of Consumers Would Consider Composing A Review For A Business

Your clients are your most important resource, and it's not only because of the cash they spend at your business. They will be ready to share it if you give them an excellent experience.

Source: Brightlocal

Reviews Posted On Twitter Can Increase Revenues By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo