54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star score is the first thing customers see. Still, users take note of other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA customers.

Source: Statista

83 Percent Of Clients Do Not Trust Advertising

The conventional channels to reach consumers aren't as influential as they used to be. Most users who no longer trust ads choose to pay attention to consumers' recommendations online.

Source: Statuslabs

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

63.6% Of Customers Check Out Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

These online review statistics show the basic popularity of a site can only go so far when it pertains to trust.

Source: Review Trackers

60% Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is affected substantially by blogs and reviews on social networks. With men being two times as likely to be influenced than ladies.

Reviews and score statistics reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

Reviews Posted On Twitter Can Improve Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

Only 6 Percent Of Consumers Do Not Trust Customer Reviews At All

According to consumer review data, a tremendous 19% of customers always rely on online reviews and never a buy without checking out reviews first.

Source: Statista

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Consumers

24% of US shoppers consider reviews as 'exceptionally influential'.

To illustrate the value of online reviews and ratings, did you know that 81% of consumers will pay more for a product with reviews and those exact same clients are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

Software Reviews Impact Over 98% Of All Purchasers

18% of software buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

77% Of Customers Would Definitely Submit A Review If They Were Asked

More than a 35% would submit a review to advise others about their client experience and 24% would probably direct their review to the company itself.

Over a 26% would want to leave a review to assist other people with their decision making process.

Source: Podium

A Lot Of Best-selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. Someone always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower ranking really helps your overall score.

According to consumer rating stats, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions

Facebook is currently the most popular social network which can also affect our purchasing preferences.

According to social media reviews statistics, Facebook affects more than half of users' purchase choices.

Facebook reviews stats reveal that four out of 5 users are most likely to rely on a local business if it has positive reviews.

Source: RevLocal

When Buying Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor

Stats reveal that reviews were more successful than Television ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

30% Of Clients Feel Comfortable With A Business Which Answers Online Reviews

Staying connected with your clients develops trust. Even something easy like reacting to their reviews and remarks can make them feel appreciated.

As you may anticipate, customers who feel this way are going to invest more cash with a business.

Source: Statuslabs

Consumers Could Invest 31% More With A Business That Has Fantastic Reviews

Take note of this fact. The better other users describe your services or product, the more cash you can charge and customer review stats show us exactly how much more.

Source: Martech Zone

The Typical Review Length Has Actually Gotten 65% Shorter Since 2010

Lately reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

74% Of Regional Businesses Have At Least 1 Google Review

One review is far from enough to enhance your website's SERP ranking.

Looking at online ratings stats, we found out that a company requires to have a minimum of 40 reviews before users "Award" it with a star.

Source: Brightlocal