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Negative Reviews Can Increase Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your website. According to online review data, individuals devote more than five times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
52% Of Consumers Rely On A Product More If It Has Negative Reviews As Well
We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. Customers expect to see some negative reviews.
Source: Capterra
83% Of All Young Shoppers Were Asked To Leave A Review Recently
Of those invited, 80% of clients did leave a review. Overall, companies have actually asked 66% of all consumers to give a review on their business.
Source: Brightlocal
One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses
More youthful individuals understand the value of being informed. User-generated content has an unassailable impact on customers.
They will understand what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are various though, only 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
Clients Might Invest 31% More With A Business That Has Fantastic Reviews
Pay attention to this statistic. The more detailed other users describe your product or service, the more money you can charge and customer review stats reveal to us precisely how much more.
Source: Martech Zone
Reviews Posted On Twitter Can Help Boost Revenues By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
82 Percent Of Consumers Check Out Review Websites Because They Wish To Acquire A Service Or An Item And Want To Get The Truth About The Businesses Services And Products.
Users come since they have already formed a purchase decision. The majority of them (89%) buy within a week of their visit.
Source: RevLocal
86% Of Customers Would Think About Composing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you provide them a great experience.
Source: Brightlocal
Over Half Of People Aged 25 To 34 Submitted Reviews
According to Statista, the more youthful generations are obviously the more vocal ones.
Source: Statista
63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
When it comes to trust, these online review stats reveal the general popularity of a site can just go so far.
Source: Review Trackers
The Average Review Word Count Has Become 65% Shorter Since 2010
At this present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of a tweet.
Source: Review Trackers
Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process
Let's say you want to buy a new vehicle and there are several models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.
With the help of other consumers, you manage to pick a model that works for you. That's how favorable reviews convert customers into consumers.
Source: Consumer Affairs