Negative Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, individuals spend more than five times as long on a website when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, a frustrating 95 percent suspect censorship or faked reviews.

Source: Reevoo

If A Company Makes An Effort To Solve Problems Quickly And Effectively, 95% Of Unsatisfied Consumers Will Go Back To A Business

Customers don't expect you to be perfect. They do expect you to remedy things when they go wrong. If there's nothing else a company can do to solve an issue, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

77% Of Users Do Not Rely On Reviews That Are Older Than Three Months

Customers don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Utilize A Business

This stat is one of numerous that illustrate the significance of online scores. Now that news of client satisfaction travels this fast, keeping your clients pleased is more crucial than ever.

57% of consumers have searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Furthermore, 11 percent looked only for services with a best five star rating.

Source: Brightlocal

89% Of Consumers Like To Read Reviews Using Their Smartphones

Be it via an app or a mobile internet browser, folks prefer to read reviews on their mobile devices.

Source: Statista

70% Of Consumers Choose To Discover A Business Via Articles And Reviews, Rather Than Advertisements

Ads are all well and good, however it's worth attempting a different approach too. Reviews are without a doubt the best method to find the truth about a service or product.

Source: Statuslabs

74% Of Local Companies Have At Least One Google Review

One review is far from adequate to enhance your website's SERP ranking.

Looking at online ratings stats, we discovered that a business needs to have a minimum of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

73 Percent Of Consumers Believe Client Reviews Are More Crucial Than Star And Number Ratings

Online review data make it clear people aren't pleased with ratings alone.

Client reviews make the statistics appear more authentic which is what the would-be clients are searching for. Nearly a 3rd of consumers say composed reviews are the only feature that makes them believe the websites' reviews are pertinent and beneficial.

Source: Fan and Fuel

Positive Reviews Motivate 68% Of Consumers To Use A Local Business

Considering that the vast majority of consumers read reviews, you would want yours to be appealing to new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, makers' descriptions are generally ads.

Source: Martech Zone

72 Percent Of Clients Won't Take Action Unless They Check Out Some Reviews

No matter how attractive your marketing is, you still need customer reviews. There is no other way around it. Customers are still going to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

Software Application Reviews Influence Over 98% Of All Buyers

18% of software buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

A Lone Business Review Can Raise Its Conversions By 10 Percent

Online review stats show user-generated content can do wonders in terms of conversions.

A single review can have a huge impact on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44% boost.

Source: RevLocal

Clients Could Spend 31 Percent More With A Business That Has Excellent Reviews

Take notice of this fact. The more detailed other users describe your services or product, the more cash you can charge and consumer review stats reveal to us exactly how much more.

Source: Martech Zone

83% Of All Young Buyers Were Asked To Leave A Review Recently

Of those asked, 80% of consumers did post a review. Overall, businesses have actually asked 66% of all consumers to post a review on their company.

Source: Brightlocal

Many Best Selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star ratings are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star scores. Sometimes a lower score really helps your overall score.

According to customer rating stats, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

Fifty Percent Of All Millennial's "Constantly" Read Online Reviews For Businesses

More youthful people understand the worth of being informed. User-generated material has an unassailable influence on consumers.

They will understand what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal