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The Majority Of Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they've gone to a supplier. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a average or negative one.
Source: Brightlocal
95% Of Disappointed Customers Will Return To A Business If A Business Manages To Fix Issues Rapidly And Effectively
Customers do not expect you to be perfect. When things go wrong, they do expect you to fix things. If there's nothing else a business can do to resolve a concern, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday
89% Of Clients Read A Businesses Feedback To Reviews
Not only do most customers check out the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.
Source: Brightlocal
63.6 Percent Of Consumers Visit Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
These online review statistics show the general appeal of a website can just presume when it concerns trust.
Source: Review Trackers
60% Of Consumers Refer To Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is affected substantially by blogs and reviews on social media. With men being twice as likely to be affected than women.
Reviews and rating stats reveal people value the opinion of peers more than any other material.
Source: Collective Bias
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of companies question the integrity of online reviews. However, they recognize the huge impact user scores have on their business. Undesirable customer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
89% Of Consumers Prefer To Read Reviews On Their Mobile Devices
Be it through an app or a mobile web browser, people today prefer to read reviews on their cell phones.
Source: Statista
70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people check out many more reviews to get a better idea of how business is in fact doing. Don't depend on that figure alone.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business
The star score is the first thing consumers see. Still, users pay attention to other aspects as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of US customers.
Source: Statista
90% Of Customers Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals state about first impressions?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
If you do not have reviews on your site, think about asking your visitors to compose one.
Source: Martech Zone
64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of consumers who read customer reviews, agree that it increases their purchasing confidence.
Businesses use the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More
We already touched upon the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. People anticipate to see some negative reviews.
Source: Capterra
When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element
Statistics reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
49% Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency also.
The share of consumers, who take notice of the number of reviews is currently at 46%.
Source: Brightlocal
Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also affect our buying preferences.
According to social reviews statistics, Facebook affects more than half of users' purchase choices.
If it has positive reviews, Facebook reviews stats reveal that 4 out of five users are most likely to trust a local business.
Source: RevLocal
82 Percent Of Customers Go To Review Sites Since They Wish To Acquire An Item Or A Service And Want To Get The Truth About Business Product Or Services.
Review websites are locations that people go to get the facts about a product, business or service . Users come due to the fact that they have already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal
15% Of Consumers Don't Trust Businesses Without Online Reviews
No trust indicates no interactions. 15 percent of possible customers will not even consider working with a business they can't discover opinions about.
Source: Statuslabs