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54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business
The star ranking is the first thing consumers see. Still, users take note of other factors as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of USA consumers.
Source: Statista
53% Of Americans Consider Product Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.
Today's buyers are smart and want the best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the buying decision.
Source: Statista
89% Of Clients Browse A Companies Reactions To Reviews
Not only do a lot of shoppers check out the review replies, 30% of them highly value them. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
72 Percent Of Clients Will Not Take Action Before They Read Some Reviews
No matter how attractive your marketing is, you still require customer reviews. There's no way around it. Clients are still happy to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
88% Of Executives Regard Reputation Risk As A Leading Business Problem
Reputation management stats suggest a business's reputation does not impact just the consumers. Potential team members also look at scores and read reviews.
Source: Deloitte
The Majority Of Shoppers Aged 25-34 Published Reviews
According to Statista, the younger generations are obviously the more opinionated ones.
Source: Statista
Software Reviews Influence Over 98% Of All Purchasers
18 percent of software application purchasers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
Customer Reviews On Items Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples viewpoints before they ever trust what the producer says. The reason, producers' descriptions are basically advertisements.
Source: Martech Zone
Online Product Reviews About A Product Can Improve Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase possibility for an item with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
Reviews Shared On Twitter Can Improve Sales By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
USA Shoppers Regard "Product Performance" To Be The Most Valuable Detail In Product Reviews
When individuals read reviews, they concentrate on different elements of the shopping experience. But according to online review stats, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of American consumers.
Source: Statista
52% Of Customers Rely On A Product More If It Has Negative Reviews As Well
We already touched upon the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. Consumers expect to see some negative reviews.
Source: Capterra
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can also influence our purchasing preferences.
According to social media reviews statistics, Facebook impacts the majority of users' purchase choices.
If it has positive reviews, Facebook reviews stats expose that 4 out of 5 users are likely to trust a local business.
Source: RevLocal