Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Clients Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done quicker. Purchasing decisions are made rapidly.

Online reviews are certainly persuasive, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

70% Of Consumers Prefer To Discover A Business Via Reviews And Short Articles, Rather Than Advertisements

Advertisements are all well and good, however it's worth trying a different approach as well. Reviews are by far the best way to find the truth about a service or product.

Source: Statuslabs

95% Of Disappointed Consumers Will Return To A Business If A Company Manages To Fix Problems Quickly And Effectively

Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to remedy things. If there's nothing else a business can do to solve a concern, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

60% Of Customers Consult Blog And Social Network Reviews On Their Mobile Phones Before Shopping

In-store purchasing is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be affected than women.

Reviews and rating data show people value the opinion of peers more than any other material.

Source: Collective Bias

USA Shoppers Regard "Product Performance" To Be The Most Useful Information In Product Reviews

They focus on various aspects of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of American clients.

Source: Statista

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies doubt the integrity of online reviews. However, they recognize the enormous effect user scores have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Family And Friends

Online review statistics put customers' reviews as the most credible source of recommendations. Online reviews normally carry the exact same weight as recommendations from loved ones.

Source: Brightlocal

71% Of Millennials Search Consumer Reviews Of Professional Services

More than half of all people in need of an expert service turn to online reviews.

According to online reviews statistics, 59% utilized online reviews to choose a legal representative or a medical professional.

Young people (age 18-35) are much more likely to work with an expert based upon online reviews. Only 19% of millennials will think about employing an attorney without any.

Source: Thomson Reuters

70% Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people read many more reviews to get a clear view of how the business is really doing. Don't depend upon that statistic alone.

Source: Brightlocal

67% Of Customers Report Reviews Are A "Very Important" Factor When Choosing A Solution Provider

When consumers have to pick a solution provider, reviews have a huge impact on their decision.

Source: DemandGenReport

73 Percent Of Customers Think Consumer Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear people aren't pleased with ratings alone.

Client reviews make the statistics appear more genuine which is what the potential consumers are looking for. Practically a 3rd of customers state written reviews are the only feature that makes them believe the websites' reviews are relevant and beneficial.

Source: Fan and Fuel

Consumers Might Spend 31 Percent More With A Business That Has Terrific Reviews

Take note of this statistic. The better other users explain your service or product, the more money you can charge and customer review statistics show us precisely just how much more.

Source: Martech Zone

Favorable Reviews Motivate 68% Of Consumers To Use A Local Business

Because the vast majority of consumers read reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal