54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business

The star rating is the first thing customers see. Still, users focus on other factors as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

Just 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a remarkably low number of companies in fact make use of them.

Although we now understand why consumer reviews are so effective, many businesses apparently don't.

Source: LsaInsider

64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read client reviews, concur that it increases their purchasing confidence.

Businesses use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

71% Of Millennials Search Customer Reviews Of Expert Services

More than half of all people in need of a professional service turn to online reviews.

According to online reviews statistics, 59% utilized online reviews to select a legal representative or a physician.

Younger people (age 18-35) are a lot more likely to hire an expert based on online reviews. Only 19% of millennials will consider employing an attorney without any.

Source: Thomson Reuters

95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, producers' descriptions are generally advertisements.

Source: Martech Zone

US Buyers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews

They focus on various aspects of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US clients.

Source: Statista

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you offer them a great experience.

Source: Brightlocal

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

Younger individuals understand the value of being informed. User-generated material has an indisputable impact on customers.

They will recognize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

83% Of Customers Do Not Rely On Advertising

The traditional channels to reach clients aren't as influential as they used to be. Many users who no longer trust ads select to take notice of consumers' recommendations online.

Source: Statuslabs

91% Of Millennials Have Faith In Online Reviews As Much As Loved Ones

Online review statistics position consumers' reviews as the most reliable source of suggestions. Online reviews typically carry the same weight as recommendations from loved ones.

Source: Brightlocal

Reviews Shared On Twitter Can Help Grow Sales By 6.46%

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the enormous effect user ratings have on their business. Unfavorable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

67% Of Consumers Claim That Reviews Are A "Extremely Important" Factor When Choosing A Service Provider

Reviews have a huge impact on their decision when clients have to select a solution provider.

Source: DemandGenReport

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of USA Clients

24% of US consumers consider reviews as 'incredibly influential'.

To illustrate the significance of online reviews and ratings, did you understand that 81 percent of consumers will pay more for a product with reviews and those very same consumers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

90 Percent Of Site Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals state about first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone