Clients Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. Buying choices are made quickly.

Online reviews are undoubtedly convincing, yet marketers have not always come to appreciate the power of them.

Source: Martech Zone

89% Of Customers Like To Read Reviews Using Their Smart Devices

Be it via an app or a mobile internet browser, customers prefer to read reviews on their phones.

Source: Statista

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the negative and positive reviews and their result on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Customers expect to see some negative reviews.

Source: Capterra

Only 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are totally free, a remarkably low number of companies actually utilize them.

Although we now know why client reviews are so powerful, many businesses obviously do not.

Source: LsaInsider

72 Percent Of Consumers Won't Take Action Before They Read Some Reviews

Regardless of how alluring your marketing is, you still need client reviews. There's no way around it. Consumers are still ready to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

Reviews Posted On Twitter Can Improve Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all people in need of an expert service turn to online reviews.

According to online reviews statistics, 59% used online reviews to select a physician or a legal representative.

Young people (age 18-35) are much more inclined to hire an expert based on online reviews. Only 19% of millennials will consider hiring a legal representative without any.

Source: Thomson Reuters

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats show user-generated material can do miracles in terms of conversions.

A single review can have a massive effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can offer an astonishing 44 percent increase.

Source: RevLocal

60 Percent Of Consumers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Before Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and score statistics reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

The Majority Of Individuals Aged 25 To 34 Published Reviews

According to Statista, the younger generations are plainly the more opinionated ones.

Source: Statista

53% Of Consumers Expect Businesses To Answer Back Within A Week To Negative Reviews

Online review stats reveal that 63% of client reviews stay without a reply. That's too bad, since those businesses are losing consumers that way.

Source: Review Trackers

53 Percent Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of Online Shopping.

Today's shoppers are wary and desire the best bang for their buck. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how great your service or product was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies doubt the integrity of online reviews. However, they realize the enormous effect user scores have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc