Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Companies

Younger individuals know the worth of being informed. User-generated content has an indisputable impact on customers.

If businesses think of the power of client reviews over millennials, they will recognize what they've been losing out on. Older people are different though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

72% Of Consumers Won't Take Action Unless They Read Some Reviews

No matter how attractive your marketing is, you still require client reviews. There's no other way around it. Customers are still ready to hear you out, however they rely on other people more.

Source: My Testimonial Engine

United States Shoppers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews

They focus on different aspects of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of American customers.

Source: Statista

The Average Review Length Has Gotten 65% Much Shorter Since 2010

Currently reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet on twitter.

Source: Review Trackers

More Than Four Negative Reviews About A Business Or Service May Decrease Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Positive Reviews Motivate 68 Percent Of Customers To Choose Local Businesses

Since the large bulk of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

83% Of All Younger Customers Were Invited To Leave A Review Recently

Of those asked, 80% of consumers did leave a review. Overall, companies have actually asked 66% of all customers to leave a review on their business.

Source: Brightlocal

Online Product Reviews About A Product Can Raise Its Conversion Rate By More Than 270%

User review statistics reveal the purchase probability for an item with five reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center

49% Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of customers, who pay attention to the variety of reviews is currently at 46 percent.

Source: Brightlocal

83 Percent Of Consumers Do Not Trust Advertising

The conventional channels to reach clients aren't as influential as they used to be. The majority of users who no longer trust ads pick to pay attention to consumers' recommendations online.

Source: Statuslabs

91% Of Millennials Have Faith In Online Reviews As Much As Loved Ones

Online review statistics place clients' reviews as the most credible source of recommendations. Online reviews typically carry the exact same weight as suggestions from friends and family.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star score is the first thing customers see. Still, users take notice of other elements also, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses actually utilize them.

Although we now understand why client reviews are so effective, a lot of businesses obviously do not.

Source: LsaInsider

89% Of Customers Choose To Read Reviews Using Their Mobile Devices

Be it via an app or a mobile internet browser, folks choose to read reviews on their mobile devices.

Source: Statista

Only 6 Percent Of Customers Don't Rely On Consumer Reviews At All

According to customer review data, a massive 19 percent of consumers constantly trust online reviews and never ever a make a purchase without checking out reviews initially.

Source: Statista

A Single Business Review Can Lift Its Conversions By 10 Percent

Online review statistics reveal user-generated content can do wonders in terms of conversions.

A single review can have a huge effect on your business.

A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can supply a mind-blowing 44% boost.

Source: RevLocal