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49% Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of consumers, who take note of the number of reviews is currently at 46%.
Source: Brightlocal
64% Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30% of customers who read client reviews, agree that it increases their buying confidence.
Businesses use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Software Application Reviews Influence Over 98 Percent Of All Buyers
18 percent of software application buyers consider reviews to be an important factor in the purchase procedure. Software reviews have no effect whatsoever on just 2% of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
30% Of Customers Feel Comfortable With A Company Which Reacts To Online Reviews
Communicating with your customers builds their trust. Even something like responding to their comments and reviews can make them feel appreciated.
As you may expect, customers who feel this way are going to spend more cash with a company.
Source: Statuslabs
Clients Could Spend 31 Percent More With A Business That Has Fantastic Reviews
Take note of this statistic. The more detailed other users explain your product or service, the more cash you can charge and consumer review stats reveal to us precisely just how much more.
Source: Martech Zone
73 Percent Of Customers Think Client Reviews Are More Vital Than Star And Number Scores
Online review statistics make it clear people aren't satisfied with scores alone.
Client reviews make the statistics appear more genuine which is what the potential customers are looking for. Nearly a 3rd of customers say composed reviews are the only function that makes them think the sites' reviews are useful and pertinent.
Source: Fan and Fuel
Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Companies
More youthful people know the worth of being informed. User-generated content has an unassailable impact on consumers.
They will understand what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70%
One negative review is enough for 35 percent of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
53 Percent Of Americans Consider Product Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
15% Of Buyers Don't Trust Businesses Without Having Online Reviews
No trust implies no interactions. 15% of potential customers won't even think about doing business with a business they can't find opinions about.
Source: Statuslabs
Because They Desire To Acquire A Service Or A Product And Want To Get The Truth About The Businesses Products And Services, 82% Of Consumers Visit Review Websites.
Review websites are locations that customers go to get the facts about a product, service or business . Due to the fact that they have actually currently formed a buying decision, users come. The bulk of them (89%) buy within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business
Four reviews may be too few. Most people check out much more reviews to get a clear view of how business is really doing. Do not depend on that fact alone.
Source: Brightlocal
52% Of Consumers Trust A Product More If It Has Negative Reviews As Well
We already touched upon the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Consumers expect to see some negative reviews.
Source: Capterra