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Most Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've gone to a vendor. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a negative or average one.
Source: Brightlocal
The Average Review Length Has Become 65% Much Shorter Since 2010
Nowadays reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike check out reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Only 6% Of Consumers Do Not Trust Client Reviews At All
According to consumer review stats, a tremendous 19 percent of consumers constantly rely on online reviews and never a buy without checking out reviews initially.
Source: Statista
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
83% Of All Younger Buyers Were Asked To Give A Review Recently
Of those asked, 80% of customers did post a review. In general, companies have asked 66% of all customers to leave a review on their business.
Source: Brightlocal
Unfavorable Reviews Can Increase Conversion By Up To 85 Percent
It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your site. According to online review data, individuals devote more than 5 times as long on a website when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
98 Percent Of Yelp's Site Visitors Bought From A Business They Discovered On The Website
Usually, 142 million customers go to Yelp on a monthly basis. If you haven't declared your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
Favorable Reviews Motivate 68% Of Consumers To Choose Local Businesses
Because the vast majority of customers read reviews, you would want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
95% Of Unsatisfied Customers Will Return To A Business If A Company Manages To Solve Issues Quickly And Effectively
Clients don't anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there's nothing else a business can do to solve a problem, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
Due To The Fact That They Want To Acquire A Service Or A Product And Want To Get The Facts About The Businesses Items And Services, 82% Of Customers Visit Review Sites.
Review websites are places that customers go to get the facts about a service, product or business. Users come due to the fact that they have already formed a buying decision. The majority of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who check out client reviews, concur that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
67% Of Customers Say Reviews Are A "Extremely Important" Factor When Choosing A Service Provider
When customers need to pick a service provider, reviews have a massive influence on their decision.
Source: DemandGenReport
74% Of Regional Companies Have At Least 1 Google Review
A single review is far from adequate to improve your site's SERP ranking.
Taking a look at online ratings stats, we discovered that a business requires to have approximately 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Companies
More youthful individuals know the value of being informed. User-generated content has an indisputable effect on customers.
If businesses think of the power of customer reviews over millennials, they will realize what they've been losing out on. Older people are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal