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A Single Business Review Can Raise Its Conversions By 10 Percent
Online review statistics show user-generated content can do wonders in regards to conversions.
A single review can have a massive effect on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can supply a mind-blowing 44 percent increase.
Source: RevLocal
Unfavorable Reviews Can Boost Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review data, people spend more than 5 times as long on a site when they read negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social network which can likewise affect our buying decisions.
According to social reviews statistics, Facebook impacts over half of users' purchase decisions.
Facebook reviews statistics reveal that 4 out of five users are more likely to trust a local business if it has favorable reviews.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Organization
The star score is the first thing consumers see. Still, users pay attention to other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of US consumers.
Source: Statista
86 Percent Of Consumers Would Consider Writing A Review For A Business
Your consumers are your most important resource, and it's not just because of the money they invest at your business. If you give them a great experience, they will want to share it.
Source: Brightlocal
88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Data reveal that reviews were more successful than Television ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
77% Of Users Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how great your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that businesses need to be continuously requesting reviews.
Source: Statuslabs
83% Of All Younger People Were Invited To Leave A Review Recently
Of those invited, 80% of consumers did post a review. In general, businesses have asked 66% of all consumers to post a review on their company.
Source: Brightlocal
Most Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have gone to a supplier. Online review trends reveal individuals prefer to comment if they had a positive experience, rather than a mediocre or negative one.
Source: Brightlocal
15 Percent Of Buyers Don't Trust Businesses With No Online Reviews
No trust suggests no interactions. 15 percent of prospective clients won't even consider doing business with a company they can't find opinions about.
Source: Statuslabs
Visitors Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users
Mobile users choose to get things done much faster. Buying decisions are made rapidly.
Online reviews are certainly convincing, yet online marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone