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60 Percent Of Customers Check Out Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping
In-store shopping is influenced considerably by blogs and reviews on social networks. With males being twice as likely to be affected than ladies.
Reviews and score stats reveal people value the viewpoint of peers more than any other material.
Source: Collective Bias
70 Percent Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. Many people check out many more reviews to get a better idea of how the business is actually doing. Do not depend upon that figure alone.
Source: Brightlocal
Consumer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are generally advertisements.
Source: Martech Zone
70 Percent Of Customers Prefer To Find Out About A Business By Means Of Reviews And Posts, Rather Than Advertisements
Advertisements are all well and good, however it's worth attempting a different approach as well. Reviews are by far the best way to find the truth about a product or service.
Source: Statuslabs
83% Of All Younger Buyers Were Invited To Post A Review Recently
Of those asked, 80% of consumers did submit a review. In general, businesses have actually asked 66% of all consumers to post a review on their company.
Source: Brightlocal
71% Of Millennials Search Customer Reviews Of Expert Services
Majority of all people in need of a professional service rely on online reviews.
According to online reviews data, 59% used online reviews to select a doctor or a legal representative.
Younger people (age 18-35) are even more likely to hire a professional based on online reviews. Just 19% of millennials will think about hiring a legal representative without any.
Source: Thomson Reuters
86% Of Consumers Would Consider Writing A Review For A Business
Your consumers are your most important resource, and it's not only because of the money they invest at your business. If you give them an excellent experience, they will want to share it.
Source: Brightlocal
Only 44% Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of businesses in fact make use of them.
Although we now understand why customer reviews are so powerful, the majority of businesses obviously don't.
Source: LsaInsider
Software Application Reviews Impact Over 98 Percent Of All Buyers
18% of software application purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
91 Percent Of Millennials Trust In Online Reviews As Much As Family And Friends
Online review statistics put consumers' reviews as the most trustworthy source of suggestions. Online reviews normally carry the exact same weight as recommendations from loved ones.
Source: Brightlocal
73% Of Consumers Think Written Reviews Are More Crucial Than Star And Number Rankings
Online review data make it clear individuals aren't satisfied with ratings alone.
Customer reviews make the statistics appear more genuine which is what the potential customers are trying to find. Almost a 3rd of consumers say composed reviews are the only function that makes them think the sites' reviews are useful and relevant.
Source: Fan and Fuel
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz