Software Application Reviews Impact Over 98% Of All Purchasers

18 percent of software application buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of consumers. Two thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to purchase a new car and there are several models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other people, you manage to choose one that works for you. That's how favorable reviews transform consumers into clients.

Source: Consumer Affairs

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.

The share of consumers, who focus on the number of reviews is currently at 46%.

Source: Brightlocal

Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270%

User review statistics show the purchase likelihood for a product with five reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Also

We already discussed the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. Customers anticipate to see some unfavorable reviews.

Source: Capterra

Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses

Considering that the large bulk of customers read reviews, you would want yours to be enticing to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A One Star Boost In Score Can Result In A 5% To 9% Increase In Business Income

Businesses that treat clients well usually flourish, review sites help make sure of that.

Source: Statuslabs

88% Of Executives Consider Reputation Risk As A Top Business Issue

Reputation management statistics show a company's reputation does not affect just the clients. Prospective team members also look at ratings and take a look at reviews.

Source: Deloitte

70% Of Customers Prefer To Discover A Business Via Reviews And Short Articles, Instead Of Advertisements

Ads are all well and good, but it deserves attempting a different approach also. Reviews are without a doubt the very best method to find the truth about a service or product.

Source: Statuslabs

53% Of Americans Consider Item Reviews And Scores As The Most Important Part Of Online Shopping.

Today's shoppers are wary and desire the very best bang for their dollar. It's no wonder that they consider reading reviews as a huge part of the buying decision.

Source: Statista

30% Of Consumers Feel Positive About A Company Which Reacts To Online Reviews

Communicating with your customers establishes trust. Even something as basic as reacting to their remarks and reviews can make them feel appreciated.

As you might expect, clients who feel this way are more willing to spend more cash with a business.

Source: Statuslabs