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A One Star Increase In Score Can Cause A 5% To 9% Boost In Business Profits
Businesses that treat consumers well usually prosper, review sites help make certain of that.
Source: Statuslabs
Many Popular Products Have An Average Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.
According to client rating stats, conversion rates begin to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who read client reviews, concur that it increases their purchasing confidence.
Companies utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
73 Percent Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Ratings
Online review stats make it clear people aren't pleased with ratings alone.
Consumer reviews make the stats appear more authentic which is what the potential consumers are trying to find. Nearly a third of consumers say written reviews are the only function that makes them believe the websites' reviews are relevant and helpful.
Source: Fan and Fuel
The Typical Review Word Count Has Actually Gotten 65% Much Shorter Since 2010
As of late reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of a tweet.
Source: Review Trackers
70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people read much more reviews to get a better idea of how the business is in fact doing. Do not depend upon that statistic alone.
Source: Brightlocal
95% Of Unhappy Consumers Will Return To A Company If A Business Makes An Effort To Fix Issues Quickly And Efficiently
Clients don't anticipate you to be perfect. They do expect you to fix things when they go wrong. If there is absolutely nothing else a business can do to fix an issue, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Positive Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Given that the huge bulk of consumers read reviews, you'd want yours to be appealing to new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Reviews Posted On Twitter Can Help Boost Revenues By 6.46 Percent
Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
People Reading Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users
Mobile users prefer to get things done quicker. Therefore, buying decisions are made rapidly.
Online reviews are undoubtedly convincing, yet online marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
US Shoppers View "Product Performance" To Be The Most Helpful Information In Product Reviews
When individuals read reviews, they focus on various elements of the shopping experience. However according to online review stats, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of American consumers.
Source: Statista
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of businesses question the integrity of online reviews. However, they realize the enormous effect user rankings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.
Source: Career Arc
53% Of Consumers Expect Businesses To Reply Within A Week To Unfavorable Reviews
Online review statistics show that 63% of customer reviews stay without a response. That's too bad, due to the fact that those companies are losing customers that way.
Source: Review Trackers
Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a brand-new car and there are numerous models which fit your requirements. How do you select the best one for you? Well, you read reviews.
With the help of other consumers, you manage to pick a model that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
More Than Half Of Consumers Aged 25 To 34 Published Reviews
According to Statista, the more youthful generations are seemingly the more vocal ones.
Source: Statista
If They Were Asked, 77% Of Customers Would Definitely Leave A Review
More than a 35% would submit a review to educate others about their client encounter and 24% would certainly direct their review to the company itself.
Over a 26% would be willing to give a review to help other people with their decision making process.
Source: Podium
60% Of Customers Seek Advice From Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.
Reviews and ranking stats reveal people value the viewpoint of peers more than any other content.
Source: Collective Bias