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60% Of Customers Consult Blog And Social Media Reviews On Their Cell Phones Before Shopping
In-store purchasing is affected substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.
Reviews and rating statistics show people value the opinion of peers more than any other content.
Source: Collective Bias
89% Of Clients Read A Businesses Reactions To Reviews
Not only do the majority of consumers read the review replies, 30% of them value them highly. Almost 96% read the responses to their own reviews.
Source: Brightlocal
Many Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've gone to a supplier. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a mediocre or negative one.
Source: Brightlocal
52% Of Customers Trust A Product More If It Has Unfavorable Reviews As Well
We already discussed the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Customers expect to see some negative reviews.
Source: Capterra
74% Of Local Companies Have At A Minimum, One Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Taking a look at online scores stats, we discovered that a business needs to have at least 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
A Lone Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated material can do wonders in regards to conversions.
A single review can have an enormous effect on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44% increase.
Source: RevLocal
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use An Organisation
This stat is among many that illustrate the significance of online scores. Now that news of consumer complete satisfaction travels this quick, keeping your clients happy is more crucial than ever.
57 percent of consumers have searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.
11% looked just for businesses with an ideal five star rating.
Source: Brightlocal
70% Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people check out many more reviews to get a clear view of how the business is actually doing. Don't depend on that figure alone.
Source: Brightlocal
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'constantly' or 'really frequently'.
Source: Trust You
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of companies doubt the integrity of online reviews. Nevertheless, they understand the enormous impact user rankings have on their business. Undesirable customer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
15 Percent Of Visitors Do Not Trust Businesses Without Online Reviews
No trust means no interactions. 15 percent of prospective consumers will not even think about working with a business they can't find opinions about.
Source: Statuslabs
Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase probability for a product with five reviews is 270 percent higher than the very same item without reviews.
Source: Spiegel Research Center