61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Overall two thirds of companies have exceptional and great scores. Only 5% of companies have a ranking listed below three stars.

Source: Brightlocal

Over Half Of Individuals Aged 25-34 Submitted Reviews

According to Statista, the younger generations are plainly the more vocal ones.

Source: Statista

70% Of Customers Need To Read At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people check out a lot more reviews to get a better idea of how business is really doing. Do not depend on that statistic alone.

Source: Brightlocal

63.6% Of Customers Check Out Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.

These online review stats show the basic appeal of a website can just presume when it comes to trust.

Source: Review Trackers

73% Of Consumers Believe Written Reviews Are More Vital Than Star And Number Scores

Online review statistics make it clear individuals aren't pleased with ratings alone.

Client reviews make the stats appear more authentic which is what the potential customers are trying to find. Nearly a 3rd of customers say composed reviews are the only feature that makes them believe the sites' reviews are relevant and helpful.

Source: Fan and Fuel

30% Of Consumers Feel Positive About A Business Which Responds To Online Reviews

Keeping in touch with your consumers develops trust. Even something as simple as reacting to their comments and reviews can make them feel appreciated.

As you may expect, clients who feel this way are going to spend more money with a company.

Source: Statuslabs

Most Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends show people prefer to comment if they had a positive experience, rather than a unfavorable or mediocre one.

Source: Brightlocal

If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. People expect to see some unfavorable reviews.

Source: Capterra

Because They Want To Purchase A Service Or An Item And Desire To Get The Truth About The Businesses Items And Services, 82% Of Customers Go To Review Websites.

Users come because they have actually already formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit.

Source: RevLocal

91% Of Millennials Turn To Online Reviews As Much As Loved Ones

Online review stats put consumers' reviews as the most credible source of recommendations. Online reviews generally bring the very same weight as advice from family and friends.

Source: Brightlocal

US Consumers Regard "Product Performance" To Be The Most Useful Detail In Product Reviews

They focus on different aspects of the shopping experience when individuals check out reviews. But according to online review statistics, 60% of them are most thinking about the item's performance.

Customer satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of US consumers.

Source: Statista

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the enormous effect user ratings have on their business. Undesirable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star rating is the first thing consumers see. Still, users take note of other aspects too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.

Source: Statista

53% Of Americans Consider Item Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

A Lone Business Review Can Raise Its Conversions By 10%

Online review stats show user-generated material can do wonders in regards to conversions.

A single review can have a substantial influence on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44 percent boost.

Source: RevLocal

Most Best Selling Products Have A Typical Score Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Someone always has a little a gripe. That's why it is unnatural to get perfect 5 star scores. Often a lower score actually helps your overall score.

According to customer rating statistics, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center