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91 Percent Of Millennials Depend On Online Reviews As Much As Loved Ones
Online review statistics place consumers' reviews as the most reliable source of recommendations. Online reviews typically bring the same weight as guidance from family and friends.
Source: Brightlocal
Reviews Published On Twitter Can Help Boost Revenues By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
71% Of Millennials Browse Consumer Reviews Of Professional Services
More than half of all people in need of a professional service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a medical professional or a lawyer.
Young people (age 18-35) are much more likely to hire a professional based upon online reviews. Only 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
When Purchasing Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor
Data reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
The Majority Of Customers Aged 25 To 34 Published Reviews
According to Statista, the younger generations are plainly the more opinionated ones.
Source: Statista
Many Popular Products Have A Typical Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to customer rating stats, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people check out much more reviews to get a better idea of how the business is actually doing. Don't depend on that fact alone.
Source: Brightlocal
US Shoppers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews
They focus on different aspects of the shopping experience when people read reviews. However according to online review stats, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of US clients.
Source: Statista
73 Percent Of Customers Believe Written Reviews Are More Important Than Star And Number Scores
Online review statistics make it clear people aren't pleased with scores alone.
Written reviews make the stats appear more genuine which is what the would-be consumers are trying to find. Practically a third of customers say written reviews are the only feature that makes them believe the sites' reviews are useful and appropriate.
Source: Fan and Fuel
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to buy a brand-new car and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.
With the help of other consumers, you manage to select a model that works for you. That's how positive reviews transform customers into clients.
Source: Consumer Affairs
Positive Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Considering that the vast majority of customers check out reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
A Lone Business Review Can Raise Its Conversions By 10%
Online review stats show user-generated content can do wonders in regards to conversions.
A single review can have an enormous impact on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44 percent boost.
Source: RevLocal