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Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
53% Of Customers Anticipate Companies To Respond Within A Week To Negative Reviews
Online review statistics clarify that 63% of consumer reviews remain without a reaction. That's regrettable, because those companies are losing customers that way.
Source: Review Trackers
More Than Half Of Consumers Aged 25 To 34 Posted Reviews
According to Statista, the more youthful generations are seemingly the more opinionated ones.
Source: Statista
88% Of Executives Consider Reputation Risk As A Top Business Concern
Reputation management stats indicate a company's reputation doesn't impact just the customers. Potential employees likewise take a look at ratings and read reviews.
Source: Deloitte
Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to buy a new automobile and there are numerous models which fit your requirements. How do you pick the best one for you? Well, you read reviews.
With the help of other people, you quickly decide on one that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
89% Of Clients Prefer To Read Reviews Using Their Cell Phones
Be it via an app or a mobile internet browser, everyday people prefer to read reviews on their mobile devices.
Source: Statista
Positive Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses
Given that the huge majority of consumers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
83% Of Clients Do Not Trust Advertising
The traditional channels to reach consumers aren't as influential as they utilized to be. The majority of users who no longer trust ads select to pay attention to consumers' suggestions online.
Source: Statuslabs
Fifty Percent Of All Millennial's "Always" Read Online Reviews For Companies
More youthful individuals know the worth of being informed. User-generated content has an indisputable influence on consumers.
They will understand what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the producer says. The reason, makers' descriptions are basically ads.
Source: Martech Zone
64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read client reviews, agree that it increases their buying confidence.
Companies utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of businesses doubt the integrity of online reviews. However, they realize the huge effect user scores have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.
Source: Career Arc
72% Of Customers Won't Take Action Before They Check Out Some Reviews
Regardless of how enticing your marketing is, you still require consumer reviews. There's no skirting around it. Consumers are still going to hear you out, but they trust other people more.
Source: My Testimonial Engine
91% Of Millennials Have Confidence In Online Reviews As Much As Family And Friends
Online review statistics position customers' reviews as the most reliable source of suggestions. Online reviews usually bring the same weight as suggestions from loved ones.
Source: Brightlocal
30% Of Consumers Feel Comfortable With A Business Which Reacts To Online Reviews
Communicating with your customers creates trust. Even something as basic as reacting to their remarks and reviews can make them feel valued.
As you may expect, customers who feel this way are more willing to spend more money with a business.
Source: Statuslabs
A One Star Increase In Ranking Can Lead To A 5% To 9% Increase In Business Income
Businesses that treat consumers honorably usually prosper, review sites help make certain of that.
Source: Statuslabs