73% Of Customers Believe Consumer Reviews Are More Important Than Star And Number Scores

Online review statistics make it clear individuals aren't pleased with ratings alone.

Consumer reviews make the stats appear more genuine which is what the prospective consumers are searching for. Nearly a third of customers state composed reviews are the only function that makes them believe the sites' reviews are appropriate and helpful.

Source: Fan and Fuel

89% Of Consumers Browse A Companies Replies To Reviews

Not only do many customers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal

Fifty Percent Of All Millennial's "Constantly" Read Online Reviews For Businesses

More youthful individuals understand the worth of being informed. User-generated material has an unassailable impact on consumers.

If businesses stop to consider the power of consumer reviews over millennials, they will realize what they've been missing out on. Older people are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of consumers, who focus on the number of reviews is presently at 46 percent.

Source: Brightlocal

15% Of Consumers Don't Trust Businesses With No Online Reviews

No trust indicates no interactions. 15 percent of prospective customers won't even think about working with a business they can't find viewpoints about.

Source: Statuslabs

86 Percent Of Customers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the cash they spend at your business. If you provide a good experience, they will be willing to share it.

Source: Brightlocal

60% Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected substantially by blogs and reviews on social networks. With males being twice as likely to be affected than ladies.

Reviews and rating data reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

Customers Could Invest 31 Percent More With A Business That Has Great Reviews

Pay attention to this fact. The more detailed other users explain your service or product, the more cash you can charge and customer review statistics reveal to us precisely just how much more.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star rating is the first thing customers see. Still, users focus on other factors also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US customers.

Source: Statista

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

United States Buyers Consider "Product Performance" To Be The Most Useful Information In Product Reviews

They focus on different elements of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of US customers.

Source: Statista

If They Were Asked, 77% Of Customers Would Most Likely Submit A Review

More than a 35% would leave a review to notify others about their customer encounter and 24% would certainly direct their review to the company itself.

Over a 26% would be willing to post a review to assist other people with their decision making process.

Source: Podium

Most Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, rather than a unfavorable or average one.

Source: Brightlocal

71% Of Millennials Search Consumer Reviews Of Professional Services

More than half of all individuals in need of a professional service rely on online reviews.

According to online reviews stats, 59% used online reviews to select a lawyer or a doctor.

Young people (age 18-35) are much more likely to work with a professional based upon online reviews. Just 19% of millennials will consider hiring an attorney without any.

Source: Thomson Reuters

70 Percent Of Consumers Choose To Learn About A Business Through Reviews And Articles, Instead Of Advertisements

Advertisements are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the best way to find the truth about a product or service.

Source: Statuslabs

70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people read many more reviews to get a clear view of how the business is in fact doing. Don't depend upon that statistic alone.

Source: Brightlocal

91 Percent Of Millennials Depend On Online Reviews As Much As Loved Ones

Online review statistics put consumers' reviews as the most trustworthy source of recommendations. Online reviews generally carry the exact same weight as suggestions from family and friends.

Source: Brightlocal