82% Of Customers Visit Review Sites Since They Wish To Acquire A Service Or A Product And Wish To Get The Truth About The Businesses Products And Services.

Users come because they have actually already formed a buying decision. The majority of them (89 percent) buy within a week of their visit.

Source: RevLocal

Software Reviews Influence Over 98% Of All Buyers

18 percent of software application purchasers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

67% Of Consumers Say Reviews Are A "Extremely Important" Factor When Choosing A Service Provider

When customers have to select a solution provider, reviews have an enormous influence on their decision.

Source: DemandGenReport

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who check out client reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Reviews Shared On Twitter Can Help Improve Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

A Lot Of Best-selling Items Have An Average Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to consumer rating stats, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

Unfavorable Reviews Can Improve Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review stats, individuals spend more than 5 times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

63.6% Of Consumers Visit Google To Read Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics reveal the basic popularity of a site can only go so far.

Source: Review Trackers

Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Consumers

24% of US consumers consider reviews as 'very influential'.

To highlight the importance of online reviews and scores, did you understand that 81% of customers will pay more for an item with reviews and those same consumers are likewise ready to accept slower shipping times for such products.

Source: Turntonetworks

90 Percent Of Buyers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what individuals state about first impressions?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

Consider asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

98 Percent Of Yelp's Browsers Purchased From A Business They Found On The Website

Usually, 142 million customers visit Yelp on a monthly basis. If you have not declared your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

77% Of Clients Would Likely Leave A Review If They Were Asked

More than a 35% would post a review to inform others about their consumer encounter and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to post a review to help other people with their decision making process.

Source: Podium

More Than Four Negative Reviews About A Company Or Service May Decrease Sales By 70%

One negative review is enough for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

American Consumers Consider "Product Performance" To Be The Most Helpful Info In Product Reviews

When people read reviews, they concentrate on different elements of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of American customers.

Source: Statista

60% Of Consumers Check Out Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is affected significantly by blogs and reviews on social media. With men being twice as likely to be affected than women.

Reviews and score statistics show people value the opinion of peers more than any other content.

Source: Collective Bias