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Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Favorable Reviews Motivate 68% Of Consumers To Use A Local Business
Considering that the huge bulk of consumers read reviews, you would want yours to be appealing to new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Over Half Of Clients Aged 25 To 34 Wrote Reviews
According to Statista, the younger generations are obviously the more vocal ones.
Source: Statista
72 Percent Of Consumers Won't Take Action Unless They Read Some Reviews
Regardless of how appealing your marketing is, you still require customer reviews. There is no skirting around it. Consumers are still ready to hear you out, but they rely on other people more.
Source: My Testimonial Engine
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can likewise affect our buying decisions.
According to social media reviews statistics, Facebook impacts more than half of users' purchase choices.
If it has positive reviews, Facebook reviews stats expose that 4 out of five users are most likely to trust a local business.
Source: RevLocal
Negative Reviews Can Improve Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive factor for users to spend more time on your website. According to online review statistics, individuals spend more than 5 times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
Reviews Shared On Twitter Can Grow Sales By 6.46 Percent
Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
A One Star Boost In Score Can Cause A 5% To 9% Boost In Business Earnings
Businesses that treat customers honorably typically succeed, review websites help make sure of that.
Source: Statuslabs
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out consumer reviews, concur that it increases their buying confidence.
Businesses use the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
60% Of Consumers Seek Advice From Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping
In-store shopping is influenced significantly by blogs and reviews on social media. With males being two times as likely to be affected than ladies.
Reviews and ranking statistics show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
53% Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of Online Shopping.
Today's shoppers are wary and desire the best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
98% Of Yelp's Website Visitors Bought From A Business They Found On The Website
Usually, 142 million customers check out Yelp on a monthly basis. This is as good a time as any if you have not declared your complimentary Yelp business page.
Source: RevLocal
Just 44% Of Local Businesses Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are free, a remarkably low number of businesses really make use of them.
Although we now know why customer reviews are so effective, most businesses obviously do not.
Source: LsaInsider
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies question the integrity of online reviews. However, they understand the massive impact user scores have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.
Source: Career Arc
Only 6 Percent Of Customers Do Not Trust Client Reviews At All
According to client review statistics, a massive 19 percent of consumers constantly rely on online reviews and never a make a purchase without checking out reviews.
Source: Statista
86% Of Customers Would Think About Composing A Review For A Business
Your clients are your most important resource, and it's not just because of the cash they spend at your business. If you give them a great experience, they will be willing to share it.
Source: Brightlocal
77% Of Consumers Would Certainly Submit A Review If They Were Asked
More than a 35% would submit a review to educate others about their consumer experience and 24% would certainly direct their review to the company itself.
Over a 26% would want to post a review to help other people with their decision making process.
Source: Podium