A One Star Boost In Ranking Can Cause A 5% To 9% Increase In Business Profits

Businesses that treat clients well normally flourish, review websites help make certain of that.

Source: Statuslabs

70 Percent Of Consumers Prefer To Discover A Business Through Short Articles And Reviews, Rather Than Advertisements

Advertisements are all well and good, however it deserves trying a different approach also. Reviews are without a doubt the very best method to discover the truth about a product or service.

Source: Statuslabs

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and want the best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the buying decision.

Source: Statista

74% Of Regional Companies Have At Least One Google Review

One review is far from adequate to enhance your site's SERP ranking.

Taking a look at online scores statistics, we found out that a business needs to have at least 40 reviews before people "Award" it with a star.

Source: Brightlocal

83% Of All Younger Customers Were Asked To Post A Review Recently

Of those invited, 80% of clients did post a review. Overall, companies have actually asked 66% of all consumers to post a review on their company.

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already discussed the positive and negative reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. Customers expect to see some unfavorable reviews.

Source: Capterra

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star rating is the first thing customers see. Still, users pay attention to other factors too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of United States customers.

Source: Statista

Favorable Reviews Motivate 68% Of Customers To Choose A Local Business

Considering that the large majority of customers read reviews, you would want yours to be enticing to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

60% Of Consumers Check Out Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store shopping is influenced considerably by blogs and reviews on social media. With males being twice as likely to be affected than ladies.

Reviews and rating stats show people value the opinion of peers more than any other content.

Source: Collective Bias

91% Of Millennials Rely On Online Reviews As Much As Family And Friends

Online review statistics position customers' reviews as the most trustworthy source of suggestions. Online reviews generally bring the very same weight as advice from loved ones.

Source: Brightlocal

89% Of Individuals Prefer To Read Reviews On Their Smartphones

Be it through an app or a mobile internet browser, people young and old prefer to read reviews on their cell phones.

Source: Statista

72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews

No matter how tempting your marketing is, you still need client reviews. There is no other way around it. Customers are still willing to hear you out, however they trust other people more.

Source: My Testimonial Engine

Consumer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the maker states. The reason, producers' descriptions are basically advertisements.

Source: Martech Zone

30% Of Customers Feel Favorable To A Business Which Responds To Online Reviews

Staying connected with your customers builds their trust. Even something as basic as responding to their comments and reviews can make them feel valued.

As you might expect, clients who feel this way are more willing to invest more cash with a company.

Source: Statuslabs

49% Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision

Customers value not only the quality or nature of the reviews, however they consider their number and recency too.

The share of clients, who pay attention to the variety of reviews is presently at 46 percent.

Source: Brightlocal

Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you wish to purchase a new vehicle and there are several models which fit your criteria. How do you pick the best one for you? Well, you read online reviews.

With the help of other customers, you manage to decide on a model that works for you. That's how favorable reviews transform customers into clients.

Source: Consumer Affairs

Many Local Companies Have Approximately 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends show people choose to comment if they had a positive experience, instead of a negative or mediocre one.

Source: Brightlocal