73 Percent Of Consumers Think Written Reviews Are More Vital Than Star And Number Ratings

Online review statistics make it clear individuals aren't satisfied with scores alone.

Consumer reviews make the stats appear more authentic which is what the potential consumers are trying to find. Almost a 3rd of customers say written reviews are the only function that makes them think the sites' reviews are useful and relevant.

Source: Fan and Fuel

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses question the integrity of online reviews. Nonetheless, they recognize the huge effect user scores have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are basically advertisements.

Source: Martech Zone

Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your website. According to online review data, individuals devote more than 5 times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Google Represents 57.5% Of All Reviews Around The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

If A Company Manages To Solve Issues Rapidly And Efficiently, 95% Of Dissatisfied Clients Will Return To A Business

Customers do not anticipate you to be perfect. They do expect you to fix things when they go wrong. If there is nothing else a company can do to fix a problem, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

The Majority Of Clients Aged 25 To 34 Submitted Reviews

According to Statista, the more youthful generations are apparently the more vocal ones.

Source: Statista

15 Percent Of Buyers Do Not Trust Businesses With No Online Reviews

No trust means no interactions. 15 percent of possible customers won't even think about working with a business they can't discover opinions about.

Source: Statuslabs

When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element

Stats reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

70 Percent Of Customers Need To Read At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Most people check out much more reviews to get a better idea of how the business is really doing. Do not depend on that figure alone.

Source: Brightlocal

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You