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52% Of Consumers Trust A Product More If It Has Unfavorable Reviews As Well
We already touched upon the negative and positive reviews and their result on customers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. Customers expect to see some unfavorable reviews.
Source: Capterra
Unfavorable Reviews Can Boost Conversion By Up To 85 Percent
It sounds insane, but negative reviews can be a positive force for users to spend more time on your website. According to online review data, people devote more than five times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
Just 6 Percent Of Consumers Don't Rely On Customer Reviews At All
According to customer review stats, a massive 19 percent of customers constantly rely on online reviews and never a make a purchase without reading reviews initially.
Source: Statista
71% Of Millennials Browse Customer Reviews Of Expert Services
More than half of all individuals in need of a professional service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a medical professional or an attorney.
Younger people (age 18-35) are even more inclined to hire a professional based upon online reviews. Just 19% of millennials will think about hiring a lawyer without any.
Source: Thomson Reuters
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of businesses doubt the integrity of online reviews. However, they understand the enormous impact user rankings have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc
73% Of Consumers Think Consumer Reviews Are More Important Than Star And Number Ratings
Online review data make it clear individuals aren't pleased with scores alone.
Consumer reviews make the stats appear more genuine which is what the prospective consumers are looking for. Practically a third of customers say composed reviews are the only feature that makes them believe the sites' reviews are beneficial and relevant.
Source: Fan and Fuel
53% Of Customers Anticipate Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review stats clarify that 63% of customer reviews stay without a reply. That's regrettable, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
15% Of Users Don't Trust Businesses Without Having Online Reviews
No trust implies no interactions. 15 percent of potential clients will not even consider doing business with a company they can't find opinions about.
Source: Statuslabs
30% Of Consumers Feel Favorable To A Company Which Answers Online Reviews
Staying connected with your consumers establishes trust. Even something easy like responding to their comments and reviews can make them feel appreciated.
As you may expect, clients who feel this way are happy to spend more cash with a company.
Source: Statuslabs
72% Of Customers Will Not Take Action Before They Check Out Some Reviews
Regardless of how eye-catching your marketing is, you still need customer reviews. There's no other way around it. Consumers are still willing to hear you out, however they rely on other people more.
Source: My Testimonial Engine
Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also influence our buying preferences.
According to social reviews statistics, Facebook impacts over half of users' purchase choices.
If it has positive reviews, Facebook reviews stats expose that 4 out of 5 users are most likely to trust a local business.
Source: RevLocal
Due To The Fact That They Want To Buy A Product Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82% Of Customers Check Out Review Websites.
Users come since they have currently formed a purchase decision. The bulk of them (89%) buy within a week of their visit.
Source: RevLocal
The Majority Of Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a positive experience, instead of a negative or average one.
Source: Brightlocal
86% Of Consumers Would Think About Composing A Review For A Business
Your clients are your most important resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you give them a good experience.
Source: Brightlocal