The Typical Review Length Has Actually Gotten 65% Much Shorter Since 2010

Lately reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a tweet.

Source: Review Trackers

If A Company Takes Care Of Issues Quickly And Effectively, 95% Of Disappointed Clients Will Return To A Business

Clients do not expect you to be perfect. They do expect you to deal with things when they go wrong. If there's absolutely nothing else a company can do to resolve a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

89% Of Clients Review A Companies Replies To Reviews

Not only do the majority of individuals read the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.

Source: Brightlocal

53% Of Consumers Expect Businesses To Answer Back Within A Week To Negative Reviews

Online review stats reveal that 63% of client reviews stay without a response. That's too bad, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

Favorable Reviews Motivate 68% Of Customers To Use Local Businesses

Because the huge bulk of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

60% Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.

Reviews and score data reveal individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

71% Of Millennials Browse Consumer Reviews Of Professional Services

Majority of all individuals in need of an expert service rely on online reviews.

According to online reviews statistics, 59% used online reviews to choose a legal representative or a doctor.

Young people (age 18-35) are even more inclined to hire an expert based on online reviews. Only 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

USA Shoppers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews

When people read reviews, they focus on different aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of US consumers.

Source: Statista

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated material can do miracles in regards to conversions.

A single review can have a huge effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can offer an astonishing 44% increase.

Source: RevLocal

Most Best-selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. Often a lower ranking in fact helps your overall rating.

According to consumer rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star rating is the first thing consumers see. Still, users take note of other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American consumers.

Source: Statista

77% Of Clients Don't Rely On Reviews That Are Older Than 3 Months

Clients don't care how good your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

49% Of Customers Consider The Number Of Online Reviews As A Vital Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of clients, who take notice of the number of reviews is currently at 46%.

Source: Brightlocal

61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Typically two thirds of businesses have good and awesome ratings. Only 5% of companies have a score below three stars.

Source: Brightlocal

Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses really make use of them.

Although we now understand why client reviews are so effective, most businesses apparently don't.

Source: LsaInsider

Customer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are essentially ads.

Source: Martech Zone