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77% Of Users Do Not Rely On Reviews That Are Older Than Three Months
Customers don't care how great your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that companies should to be continuously asking for reviews.
Source: Statuslabs
90 Percent Of Users Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals say about first impressions, right?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
If you don't have reviews on your website, think about asking your visitors to compose one.
Source: Martech Zone
Favorable Reviews Motivate 68 Percent Of Customers To Use A Local Business
Since the large bulk of consumers read reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Just 6% Of Customers Don't Trust Customer Reviews At All
According to customer review statistics, a massive 19 percent of consumers constantly rely on online reviews and never a purchase without checking out reviews first.
Source: Statista
61% Of Regional Businesses Have An Average Score Of 4 To 5 Stars
Typically two thirds of companies have great and awesome scores. Just 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
Over Half Of People Aged 25 To 34 Posted Reviews
According to Statista, the younger generations are obviously the more vocal ones.
Source: Statista
67% Of Customers Claim That Reviews Are A "Extremely Important" Factor When Picking A Service Provider
When customers have to pick a solution provider, reviews have an enormous effect on their decision.
Source: DemandGenReport
Google Represents 57.5 Percent Of All Reviews Throughout The World
Google is in the lead here, followed by Facebook as a far-off second.
These the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70%
One negative review is enough for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% less sales.
Obviously, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
The Average Review Length Has Become 65% Shorter Since 2010
Nowadays reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.
Source: Review Trackers
If A Business Deals With Problems Rapidly And Effectively, 95% Of Disappointed Clients Will Go Back To A Company
Clients don't expect you to be perfect. They do anticipate you to remedy things when they go wrong. If there is absolutely nothing else a business can do to resolve an issue, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday