Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

If They Were Asked, 77% Of Consumers Would Probably Give A Review

More than a 35% would leave a review to advise others about their client encounter and 24% would rather direct their review to the company itself.

Over a 26% would be willing to give a review to assist other individuals with their choice making process.

Source: Podium

Clients Could Invest 31% More With A Business That Has Fantastic Reviews

Pay attention to this statistic. The more detailed other users explain your services or product, the more cash you can charge and customer review statistics show us precisely just how much more.

Source: Martech Zone

91% Of Millennials Have Faith In Online Reviews As Much As Loved Ones

Online review statistics place clients' reviews as the most trustworthy source of suggestions. Online reviews normally carry the same weight as recommendations from friends and family.

Source: Brightlocal

Online Reviews Impact 67.7% Of Customer Buying Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

64 Percent Of Americans Concur That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who read customer reviews, agree that it increases their purchasing confidence.

Organizations utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

60% Of Consumers Refer To Blog And Social Media Network Reviews On Their Mobile Phones Before Shopping

In-store shopping is influenced substantially by blogs and reviews on social media. With men being twice as likely to be affected than women.

Reviews and ranking statistics show individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Half Of All Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals understand the worth of being informed. User-generated material has an unassailable effect on customers.

If businesses stop to consider the power of client reviews over millennials, they will understand what they've been losing out on. Older people are various though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

90% Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals state about first impressions, right?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone

52% Of Customers Rely On A Product More If It Has Negative Reviews As Well

We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Customers expect to see some negative reviews.

Source: Capterra

74% Of Regional Companies Have At Least One Google Review

A single review is far from enough to improve your site's SERP ranking.

Looking at online ratings statistics, we learnt that a company needs to have approximately 40 reviews before clients "Award" it with a star.

Source: Brightlocal

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of Online Shopping.

Today's shoppers are smart and want the very best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the buying decision.

Source: Statista

Many Best Selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to client rating stats, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

71% Of Millennials Browse Consumer Reviews Of Professional Services

Majority of all people in need of a professional service rely on online reviews.

According to online reviews stats, 59% utilized online reviews to choose a physician or a legal representative.

Younger people (age 18-35) are even more likely to work with a professional based upon online reviews. Only 19% of millennials will consider employing an attorney without any.

Source: Thomson Reuters

Online Product Reviews About A Product Can Increase Its Conversion Rate By An Unprecedented 270 Percent

User review statistics reveal the purchase likelihood for an item with 5 reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

Google Represents 57.5 Percent Of All Reviews Across The Globe

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

These are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

The Typical Review Length Has Actually Gotten 65% Much Shorter Since 2010

In the present day reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of tweet on twitter.

Source: Review Trackers

Almost All Consumers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you want to purchase a brand-new vehicle and there are several models which fit your requirements. How do you select the best one for you? Well, you read online reviews.

With the help of other people, you quickly choose a model that works for you. That's how positive reviews transform customers into consumers.

Source: Consumer Affairs