15 Percent Of Users Do Not Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15 percent of possible customers won't even consider doing business with a business they can't find opinions about.

Source: Statuslabs

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review stats show user-generated content can do wonders in regards to conversions.

A single review can have a huge influence on your business.

A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44% increase.

Source: RevLocal

Favorable Reviews Encourage 68% Of Customers To Use Local Businesses

Since the huge bulk of consumers read reviews, you'd want yours to be appealing to new customers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

83 Percent Of Clients Don't Rely On Advertising

The conventional channels to reach customers aren't as prominent as they used to be. A lot of users who no longer trust advertisements select to pay attention to customers' suggestions online.

Source: Statuslabs

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US consumers consider reviews as 'very influential'.

To illustrate the value of online reviews and ratings, did you know that 81% of customers will pay more for a product with reviews and those same clients are likewise willing to accept slower shipping times for such items.

Source: Turntonetworks

73% Of Consumers Think Consumer Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear people aren't pleased with scores alone.

Consumer reviews make the stats appear more authentic which is what the potential customers are trying to find. Almost a third of customers say composed reviews are the only feature that makes them believe the websites' reviews are appropriate and helpful.

Source: Fan and Fuel

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Utilize A Service

This stat is one of many that illustrate the importance of online rankings. Now that news of client satisfaction travels this quick, keeping your clients delighted is more important than ever.

57% of customers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked only for companies with a perfect five star ranking.

Source: Brightlocal

61% Of Local Businesses Have A Typical Score Of 4 To 5 Stars

Typically 2 out of 3 businesses have excellent and good scores. Just 5% of companies have a score listed below three stars.

Source: Brightlocal

Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the maker states. The reason, manufacturers' descriptions are basically ads.

Source: Martech Zone

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you wish to buy a new automobile and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read online reviews.

With the help of other people, you manage to pick a model that works for you. That's how positive reviews convert customers into customers.

Source: Consumer Affairs

60 Percent Of Customers Consult Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is affected significantly by blogs and reviews on social media. With men being two times as likely to be influenced than ladies.

Reviews and rating stats show individuals value the viewpoint of peers more than any other material.

Source: Collective Bias

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who read consumer reviews, agree that it increases their buying confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

72% Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Regardless of how enticing your marketing is, you still need consumer reviews. There is no skirting around it. Customers are still willing to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

67% Of Consumers Suggest Reviews Are A "Extremely Crucial" Factor When Selecting A Service Provider

Reviews have a huge effect on their decision when customers have to choose a solution provider.

Source: DemandGenReport

Many Best-selling Products Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to customer rating stats, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center