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53 Percent Of Americans Consider Product Reviews And Rankings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's buyers are wary and desire the very best bang for their buck. It's no wonder that they consider reading reviews as a big part of the buying decision.
Source: Statista
Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, producers' descriptions are generally advertisements.
Source: Martech Zone
When Purchasing Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Element
Data reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
86 Percent Of Customers Would Think About Composing A Review For A Business
Your clients are your most important resource, and it's not only because of the money they spend at your business. If you give them an excellent experience, they will be willing to share it.
Source: Brightlocal
Positive Reviews Motivate 68 Percent Of Customers To Choose Local Businesses
Considering that the vast majority of customers read reviews, you'd want yours to be appealing to brand-new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
72% Of Clients Won't Take Action Unless They Read Some Reviews
No matter how captivating your marketing is, you still need consumer reviews. There is no other way around it. Consumers are still happy to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine
Reviews Posted On Twitter Can Boost Online Sales By 6.46%
Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
60 Percent Of Customers Refer To Blog And Social Media Reviews On Their Mobile Phones Before Shopping
In-store shopping is influenced significantly by blogs and reviews on social networks. With men being twice as likely to be affected than women.
Reviews and score statistics reveal people value the opinion of peers more than any other material.
Source: Collective Bias
Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions
Facebook is currently the most popular social network which can likewise influence our purchasing decisions.
According to social reviews data, Facebook impacts over half of users' purchase decisions.
Facebook reviews statistics expose that four out of 5 users are most likely to trust a local business if it has positive reviews.
Source: RevLocal
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of United States Consumers
24% of US shoppers consider reviews as 'very influential'.
To highlight the importance of online reviews and scores, did you know that 81 percent of consumers will pay more for an item with reviews and those exact same customers are also happy to accept slower shipping times for such items.
Source: Turntonetworks
61 Percent Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars
Generally 2 out of 3 businesses have excellent and awesome scores. Only 5% of businesses have a ranking below 3 stars.
Source: Brightlocal
Most Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have visited a vendor. Online review trends reveal people choose to comment if they had a favorable experience, instead of a negative or average one.
Source: Brightlocal
53% Of Customers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews
Online review statistics reveal that 63% of customer reviews stay without a reply. That's regrettable, since those companies are losing consumers that way.
Source: Review Trackers
71% Of Millennials Search Consumer Reviews Of Expert Services
More than half of all individuals in need of an expert service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to choose a medical professional or a legal representative.
Younger people (age 18-35) are much more likely to work with a professional based on online reviews. Only 19% of millennials will consider employing a legal representative without any.
Source: Thomson Reuters