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More Than Half Of Customers Aged 25-34 Posted Reviews
According to Statista, the younger generations are seemingly the more opinionated ones.
Source: Statista
89% Of Clients Browse A Businesses Responses To Reviews
Not only do many clients read the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
USA Consumers View "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on different elements of the shopping experience when individuals read reviews. However according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of American customers.
Source: Statista
86 Percent Of Customers Would Consider Composing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the money they spend at your business. They will be willing to share it if you provide them an excellent experience.
Source: Brightlocal
73% Of Consumers Believe Client Reviews Are More Vital Than Star And Number Scores
Online review stats make it clear individuals aren't pleased with scores alone.
Written reviews make the statistics appear more genuine which is what the would-be clients are looking for. Almost a 3rd of consumers state composed reviews are the only function that makes them believe the sites' reviews are useful and relevant.
Source: Fan and Fuel
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is presently the most popular social media which can also influence our purchasing decisions.
According to social media reviews stats, Facebook affects over half of users' purchase decisions.
Facebook reviews statistics reveal that four out of five users are more likely to trust a local business if it has favorable reviews.
Source: RevLocal
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
70 Percent Of Consumers Choose To Learn About A Business By Means Of Reviews And Articles, Instead Of Advertisements
Advertisements are all well and good, however it's worth trying a different approach also. Reviews are by far the very best method to discover the truth about a product or service.
Source: Statuslabs
Positive Reviews Motivate 68% Of Customers To Choose A Local Business
Considering that the vast bulk of customers read reviews, you would want yours to be inviting to new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of clients, who pay attention to the number of reviews is currently at 46%.
Source: Brightlocal
30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews
Corresponding with your consumers establishes trust. Even something like responding to their comments and reviews can make them feel appreciated.
As you might expect, customers who feel this way are happy to spend more money with a company.
Source: Statuslabs
98% Of Yelp's Browsers Purchased From A Business They Found On The Site
Usually, 142 million consumers go to Yelp on a monthly basis. This is as great a time as any if you haven't declared your complimentary Yelp business page.
Source: RevLocal
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Customers
24% of US consumers consider reviews as 'very influential'.
To show the importance of online reviews and scores, did you know that 81% of consumers will pay more for a product with reviews and those same clients are also willing to accept slower shipping times for such items.
Source: Turntonetworks
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends reveal people prefer to comment if they had a positive experience, rather than a negative or average one.
Source: Brightlocal
Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz