53 Percent Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of Online Shopping.

Today's consumers are wary and want the very best bang for their dollar. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses in fact use them.

Although we now understand why consumer reviews are so powerful, a lot of businesses apparently do not.

Source: LsaInsider

95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

Users Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users choose to get things done faster. Purchasing choices are made quickly.

Online reviews are certainly convincing, yet marketers haven't always come to value the power of them.

Source: Martech Zone

70% Of Customers Need To Read At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out many more reviews to get a clear view of how business is in fact doing. Don't depend on that statistic alone.

Source: Brightlocal

A One Star Boost In Score Can Lead To A 5% To 9% Boost In Business Revenue

Businesses that treat customers well generally succeed, review sites help make certain of that.

Source: Statuslabs

Positive Reviews Motivate 68% Of Consumers To Use Local Businesses

Because the vast majority of customers read reviews, you would want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A Lot Of Popular Items Have A Typical Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to customer rating statistics, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

Reviews Published On Twitter Can Grow Revenues By 6.46%

Online review statistics reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

83% Of Customers Don't Rely On Advertising

The traditional channels to reach consumers aren't as influential as they used to be. The majority of users who no longer trust ads select to focus on customers' recommendations online.

Source: Statuslabs

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are basically ads.

Source: Martech Zone

Online Item Reviews About A Product Can Amplify Its Conversion Rate By More Than 270%

User review stats reveal the purchase likelihood for a product with five reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

Clients Might Spend 31 Percent More With A Business That Has Terrific Reviews

Take note of this fact. The better other users describe your product and services, the more money you can charge and customer review stats reveal to us exactly how much more.

Source: Martech Zone

Most Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they have gone to a vendor. Online review trends show people prefer to comment if they had a favorable experience, rather than a negative or average one.

Source: Brightlocal

Negative Reviews Can Boost Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your site. According to online review statistics, people spend more than five times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

A Lone Business Review Can Lift Its Conversions By 10%

Online review stats reveal user-generated material can do wonders in terms of conversions.

A single review can have an enormous effect on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44 percent increase.

Source: RevLocal