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54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business
The star score is the first thing consumers see. Still, users pay attention to other aspects as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA consumers.
Source: Statista
73 Percent Of Consumers Believe Customer Reviews Are More Important Than Star And Number Ratings
Online review statistics make it clear people aren't satisfied with ratings alone.
Consumer reviews make the stats appear more authentic which is what the would-be consumers are searching for. Practically a third of customers state written reviews are the only feature that makes them believe the websites' reviews are beneficial and appropriate.
Source: Fan and Fuel
Over Half Of Consumers Won't Use A Business If It Has Less Than A 4 Star Ranking
This stat is one of many that highlight the significance of online rankings. Now that news of consumer fulfillment travels this quick, keeping your consumers delighted is more crucial than ever.
57 percent of consumers have looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.
Moreover, 11 percent looked just for services with a perfect five star rating.
Source: Brightlocal
Software Application Reviews Impact Over 98% Of All Purchasers
18% of software purchasers consider reviews to be a necessary factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
A Solitary Business Review Can Lift Its Conversions By 10 Percent
Online review statistics reveal user-generated content can do wonders in terms of conversions.
A single review can have a huge influence on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can provide a mind-blowing 44% increase.
Source: RevLocal
30% Of Consumers Feel Favorable To A Business Which Responds To Online Reviews
Corresponding with your customers creates trust. Even something as simple as responding to their comments and reviews can make them feel appreciated.
As you might anticipate, customers who feel this way are more willing to spend more cash with a business.
Source: Statuslabs
Reviews Posted On Twitter Can Grow Revenues By 6.46%
Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
82% Of Customers Go To Review Sites Since They Wish To Buy A Service Or A Product And Want To Get The Facts About Business Services And Products.
Users come because they have actually already formed a purchase decision. The bulk of them (89%) buy within a week of their visit.
Source: RevLocal
Customers Might Invest 31% More With A Business That Has Terrific Reviews
Pay attention to this statistic. The more detailed other users explain your product or service, the more cash you can charge and consumer review statistics reveal to us exactly just how much more.
Source: Martech Zone
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Customers
24% of US consumers consider reviews as 'extremely influential'.
To show the significance of online reviews and rankings, did you know that 81% of consumers will pay more for a product with reviews and those same customers are likewise going to accept slower shipping times for such products.
Source: Turntonetworks
Online Product Reviews About A Product Can Raise Its Conversion Rate By More Than 270 Percent
User review stats show the purchase probability for a product with 5 reviews is 270% higher than the same product without reviews.
Source: Spiegel Research Center
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to buy a brand-new automobile and there are a number of models which fit your criteria. How do you pick the best one for you? Well, you read reviews.
With the help of other customers, you manage to choose a model that works for you. That's how favorable reviews convert customers into customers.
Source: Consumer Affairs
83% Of Clients Don't Trust Advertising
The standard channels to reach clients aren't as influential as they utilized to be. A lot of users who no longer trust advertisements select to focus on consumers' recommendations online.
Source: Statuslabs