74 Percent Of Regional Businesses Have At Least 1 Google Review

One review is far from enough to enhance your site's SERP ranking.

Looking at online ratings statistics, we found out that a company requires to have at least 40 reviews before clients "Award" it with a star.

Source: Brightlocal

64% Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who check out client reviews, agree that it increases their purchasing confidence.

Companies use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

95% Of Unhappy Customers Will Go Back To A Company If A Company Makes An Effort To Fix Problems Rapidly And Efficiently

Customers do not anticipate you to be perfect. When things go wrong, they do anticipate you to remedy things. If there's absolutely nothing else a business can do to fix a problem, a simple coupon can say "We are sorry" in a more enticing way.

Source: SocialMediaToday

63.6% Of Customers Check Out Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.

These online review stats reveal the basic appeal of a site can just go so far when it pertains to trust.

Source: Review Trackers

Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you wish to purchase a brand-new automobile and there are a number of models which fit your requirements. How do you choose the very best one for you? Well, you read online reviews.

With the help of other customers, you manage to decide on a model that works for you. That's how positive reviews transform customers into clients.

Source: Consumer Affairs

Just 6 Percent Of Consumers Do Not Trust Client Reviews At All

According to consumer review statistics, a tremendous 19 percent of consumers always rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

70 Percent Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people check out much more reviews to get a better idea of how the business is really doing. Don't depend upon that fact alone.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

American Shoppers View "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on various aspects of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of American customers.

Source: Statista

60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected considerably by blogs and reviews on social networks. With males being twice as likely to be affected than women.

Reviews and score statistics show people value the viewpoint of peers more than any other content.

Source: Collective Bias

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of United States Customers

24% of US shoppers consider reviews as 'incredibly influential'.

To illustrate the importance of online reviews and scores, did you know that 81 percent of customers will pay more for an item with reviews and those same customers are also willing to accept slower shipping times for such products.

Source: Turntonetworks

61% Of Regional Businesses Have A Typical Ranking Of 4 Or 5 Stars

Overall two thirds of businesses have excellent and outstanding scores. Just 5% of companies have a rating below 3 stars.

Source: Brightlocal

Software Application Reviews Influence Over 98% Of All Purchasers

18% of software application purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra