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89% Of Clients Review A Businesses Replies To Reviews
Not only do many individuals read the review replies, 30% of them hold them in high regard. Nearly 96% read the feedback to their own reviews.
Source: Brightlocal
49% Of Customers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, but they consider their number and recency as well.
The share of consumers, who take note of the variety of reviews is presently at 46%.
Source: Brightlocal
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the negative and positive reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. People anticipate to see some negative reviews.
Source: Capterra
82 Percent Of Consumers Visit Review Websites Because They Want To Acquire A Product Or A Service And Wish To Get The Facts About The Businesses Product Or Services.
Review websites are locations that people go to get the facts about a service, item or business. Because they have actually already formed a purchase decision, users come. The majority of them (89%) buy within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business
Four reviews may be too few. Most people read many more reviews to get a clear view of how the business is really doing. Don't depend upon that figure alone.
Source: Brightlocal
83% Of All Young Clients Were Asked To Give A Review Recently
Of those asked, 80% of consumers did leave a review. In general, companies have asked 66% of all consumers to leave a review on their company.
Source: Brightlocal
Positive Reviews Encourage 68 Percent Of Consumers To Choose A Local Business
Given that the vast bulk of customers check out reviews, you would want yours to be appealing to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
More Than Half Of Customers Aged 25-34 Wrote Reviews
According to Statista, the younger generations are obviously the more vocal ones.
Source: Statista
77% Of Clients Would Definitely Leave A Review If They Were Asked
More than a 35% would leave a review to educate others about their customer encounter and 24% would undoubtedly direct their review to the business itself.
Over a 26% would be willing to post a review to help other people with their choice making process.
Source: Podium
83 Percent Of Consumers Do Not Trust Advertising
The conventional channels to reach clients aren't as influential as they utilized to be. Most users who no longer trust advertisements pick to take note of customers' recommendations online.
Source: Statuslabs
More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the sheer number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Utilize A Service
This stat is among numerous that show the significance of online scores. Now that news of client complete satisfaction travels this quick, keeping your clients happy is more vital than ever.
57% of consumers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
Moreover, 11% looked only for services with a perfect five star score.
Source: Brightlocal
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, makers' descriptions are essentially ads.
Source: Martech Zone
30% Of Clients Feel Comfortable With A Company Which Responds To Online Reviews
Communicating with your customers builds their trust. Even something easy like responding to their reviews and comments can make them feel appreciated.
As you may expect, clients who feel this way are happy to invest more money with a company.
Source: Statuslabs