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60% Of Consumers Seek Advice From Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping
In-store purchasing is influenced significantly by blogs and reviews on social media. With males being twice as likely to be affected than women.
Reviews and rating data show people value the viewpoint of peers more than any other content.
Source: Collective Bias
Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Buying Process
Let's say you want to buy a new automobile and there are a number of models which fit your criteria. How do you pick the very best one for you? Well, you read reviews.
With the help of other people, you quickly choose one that works for you. That's how positive reviews transform customers into consumers.
Source: Consumer Affairs
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
71% Of Millennials Browse Consumer Reviews Of Professional Services
Over half of all people in need of an expert service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to select a doctor or an attorney.
Younger people (age 18-35) are a lot more inclined to hire a professional based upon online reviews. Just 19% of millennials will consider employing a legal representative without any.
Source: Thomson Reuters
Customers Could Spend 31 Percent More With A Business That Has Fantastic Reviews
Pay attention to this statistic. The more detailed other users explain your product or service, the more cash you can charge and customer review statistics show us precisely how much more.
Source: Martech Zone
91 Percent Of Millennials Trust In Online Reviews As Much As Loved Ones
Online review stats position clients' reviews as the most trustworthy source of recommendations. Online reviews generally carry the very same weight as recommendations from loved ones.
Source: Brightlocal
53 Percent Of Americans Consider Item Reviews And Scores As The Most Vital Part Of Online Shopping.
Today's buyers are smart and want the very best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
If A Company Takes Care Of Problems Quickly And Efficiently, 95% Of Disappointed Customers Will Return To A Business
Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to fix things. If there's absolutely nothing else a business can do to fix a problem, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star rating is the first thing consumers see. Still, users take notice of other aspects as well, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of US customers.
Source: Statista
Only 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are totally free, a surprisingly low number of companies in fact use them.
Although we now know why consumer reviews are so effective, many businesses apparently don't.
Source: LsaInsider
70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business
Four reviews may be too few. Most people read much more reviews to get an idea of how business is really doing. Do not depend upon that statistic alone.
Source: Brightlocal
Majority Of Customers Will Not Use A Service If It Has Less Than A 4 Star Rating
This stat is one of many that highlight the significance of online scores. Now that news of consumer satisfaction travels this fast, keeping your customers delighted is more crucial than ever.
57 percent of customers have looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.
11% looked only for companies with a best five star rating.
Source: Brightlocal