89% Of Buyers Prefer To Read Reviews On Their Smart Devices

Be it by means of an app or a mobile browser, people today prefer to read reviews on their mobile phones.

Source: Statista

49 Percent Of Customers Consider The Number Of Online Reviews As A Vital Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their number and recency also.

The share of customers, who pay attention to the variety of reviews is currently at 46 percent.

Source: Brightlocal

77% Of Individuals Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses need to be continuously asking for reviews.

Source: Statuslabs

More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review is enough for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

71% Of Millennials Search Consumer Reviews Of Professional Services

Majority of all individuals in need of an expert service turn to online reviews.

According to online reviews data, 59% utilized online reviews to select a physician or an attorney.

Younger people (age 18-35) are much more inclined to work with an expert based upon online reviews. Only 19% of millennials will consider working with a legal representative without any.

Source: Thomson Reuters

Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies in fact use them.

Although we now know why consumer reviews are so powerful, the majority of businesses apparently don't.

Source: LsaInsider

A Lone Business Review Can Lift Its Conversions By 10%

Online review statistics show user-generated content can do miracles in regards to conversions.

A single review can have a substantial effect on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44% boost.

Source: RevLocal

67% Of Customers Claim That Reviews Are A "Very Crucial" Factor When Choosing A Service Provider

When consumers need to choose a service provider, reviews have an enormous influence on their decision.

Source: DemandGenReport

88% Of Executives Consider Reputation Risk As A Top Business Issue

Reputation management stats suggest a business's reputation does not affect simply the clients. Prospective employees also take a look at ratings and read reviews.

Source: Deloitte

Software Application Reviews Impact Over 98% Of All Purchasers

18% of software application buyers consider reviews to be an important factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Users Reading Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done much faster. For that reason, buying decisions are made rapidly.

Online reviews are obviously persuasive, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

Online Product Reviews About A Product Can Amplify Its Conversion Rate By An Incredible 270%

User review statistics reveal the purchase likelihood for a product with 5 reviews is 270 percent higher than the same product without reviews.

Source: Spiegel Research Center

86% Of Consumers Would Consider Composing A Review For A Business

Your customers are your most important resource, and it's not only because of the money they invest at your business. They will be ready to share it if you provide them a great experience.

Source: Brightlocal

77% Of Clients Would Certainly Give A Review If They Were Asked

More than a 35% would leave a review to educate others about their client encounter and 24% would most likely direct their review to the company itself.

Over a 26% would be willing to give a review to assist other people with their choice making process.

Source: Podium

61% Of Local Businesses Have An Average Rating Of 4 Or 5 Stars

Typically two-thirds of businesses have excellent and outstanding scores. Only 5% of companies have a rating below 3 stars.

Source: Brightlocal

72 Percent Of Clients Will Not Take Action Before They Read Some Reviews

Regardless of how alluring your marketing is, you still require customer reviews. There is no way around it. Consumers are still happy to hear you out, however they rely on other people more.

Source: My Testimonial Engine