67% Of Consumers Admit Reviews Are A "Very Crucial" Factor When Selecting A Service Provider

Reviews have an enormous impact on their decision when clients have to select a service provider.

Source: DemandGenReport

53% Of Customers Expect Businesses To Reply Within A Week To Unfavorable Reviews

Online review statistics reveal that 63% of customer reviews remain without a reaction. That's regrettable, since those businesses are losing clients that way.

Source: Review Trackers

52% Of Consumers Rely On A Product More If It Has Unfavorable Reviews Also

We already touched upon the negative and positive reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. Customers expect to see some negative reviews.

Source: Capterra

89% Of Buyers Like To Read Reviews Using Their Smartphones

Be it by means of an app or a mobile internet browser, folks prefer to read reviews on their cell phones.

Source: Statista

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

49% Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of clients, who focus on the variety of reviews is presently at 46%.

Source: Brightlocal

60 Percent Of Consumers Consult Blog And Social Network Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected significantly by blogs and reviews on social networks. With men being two times as likely to be affected than women.

Reviews and ranking stats reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

Buyers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Therefore, purchasing choices are made quickly.

Online reviews are clearly convincing, yet marketers have not necessarily come to value the power of them.

Source: Martech Zone

Google Represents 57.5% Of All Reviews Around The World

Google remains in the lead here, followed by Facebook as a distant second.

Here's the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the maker states. The reason, makers' descriptions are essentially ads.

Source: Martech Zone

77% Of Customers Do Not Trust Reviews That Are Older Than Three Months

Clients don't care how great your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies need to be constantly asking for reviews.

Source: Statuslabs

72 Percent Of Customers Will Not Take Action Unless They Read Some Reviews

Irrespective of how captivating your marketing is, you still require consumer reviews. There's no skirting around it. Clients are still happy to hear you out, but they rely on other people more.

Source: My Testimonial Engine

Online Product Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent

User review statistics reveal the purchase possibility for a product with 5 reviews is 270 percent higher than the same item without reviews.

Source: Spiegel Research Center

73 Percent Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Ratings

Online review stats make it clear individuals aren't satisfied with scores alone.

Client reviews make the stats appear more authentic which is what the prospective clients are trying to find. Almost a third of customers say written reviews are the only feature that makes them think the sites' reviews are relevant and useful.

Source: Fan and Fuel

83 Percent Of Consumers Do Not Rely On Advertising

The traditional channels to reach consumers aren't as influential as they utilized to be. Most users who no longer trust ads choose to take note of clients' recommendations online.

Source: Statuslabs

91% Of Millennials Trust Online Reviews As Much As Family And Friends

Online review statistics position consumers' reviews as the most trustworthy source of suggestions. Online reviews normally bring the same weight as guidance from loved ones.

Source: Brightlocal