77% Of Customers Would Undoubtedly Leave A Review If They Were Asked

More than a 35% would submit a review to inform others about their client encounter and 24% would probably direct their review to the business itself.

Over a 26% would be willing to give a review to help other individuals with their choice making process.

Source: Podium

49% Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of customers, who take note of the number of reviews is currently at 46 percent.

Source: Brightlocal

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

More Than Half Of Consumers Aged 25 To 34 Gave Reviews

According to Statista, the younger generations are plainly the more vocal ones.

Source: Statista

A Lot Of Popular Items Have An Average Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to client rating stats, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

More Than Four Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Online Item Reviews About An Item Can Improve Its Conversion Rate By A Staggering 270 Percent

User review stats show the purchase likelihood for a product with 5 reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

98% Of Yelp's Browsers Purchased From A Business They Discovered On The Site

Usually, 142 million customers go to Yelp on a monthly basis. This is as good a time as any if you haven't claimed your complimentary Yelp business page.

Source: RevLocal

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star score is the first thing consumers see. Still, users focus on other elements as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista

Consumers Could Invest 31% More With A Business That Has Excellent Reviews

Pay attention to this statistic. The more detailed other users describe your product and services, the more cash you can charge and consumer review stats show us exactly just how much more.

Source: Martech Zone

Google Represents 57.5 Percent Of All Reviews World-wide

Google is in the lead here, followed by Facebook as a distant second.

Here's the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Buyers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Buying decisions are made quickly.

Online reviews are undoubtedly convincing, yet online marketers have not always come to value the power of them.

Source: Martech Zone

Only 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of businesses really use them.

Although we now know why customer reviews are so powerful, most businesses obviously don't.

Source: LsaInsider

70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people read many more reviews to get a clear view of how the business is in fact doing. Do not depend on that statistic alone.

Source: Brightlocal