Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to buy a new car and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.

With the help of other people, you manage to select a model that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

72% Of Clients Will Not Take Action Unless They Read Some Reviews

No matter how alluring your marketing is, you still need consumer reviews. There's no skirting around it. Clients are still going to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

49% Of Consumers Consider The Quantity Of Online Reviews As An Important Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency as well.

The share of consumers, who take note of the variety of reviews is presently at 46 percent.

Source: Brightlocal

67% Of Customers Admit Reviews Are A "Very Crucial" Factor When Choosing A Service Provider

When consumers need to select a solution provider, reviews have a massive influence on their decision.

Source: DemandGenReport

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your site. According to online review data, people spend more than 5 times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or faked reviews.

Source: Reevoo

The Majority Of Shoppers Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are unsurprisingly the more opinionated ones.

Source: Statista

83% Of All Young People Were Asked To Give A Review Recently

Of those invited, 80% of customers did post a review. In general, companies have actually asked 66% of all consumers to post a review on their company.

Source: Brightlocal

89% Of Customers Read A Companies Feedback To Reviews

Not only do a lot of consumers check out the review replies, 30% of them highly value them. Practically 96% read the reactions to their own reviews.

Source: Brightlocal

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of US Clients

24% of US buyers consider reviews as 'extremely influential'.

To illustrate the significance of online reviews and ratings, did you understand that 81 percent of customers will pay more for a product with reviews and those same consumers are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

53% Of Customers Anticipate Companies To Respond Within A Week To Unfavorable Reviews

Online review stats prove that 63% of customer reviews remain without a response. That's regrettable, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star score is the first thing customers see. Still, users pay attention to other aspects as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States customers.

Source: Statista

98 Percent Of Yelp's Website Visitors Bought From A Business They Found On The Website

Generally, 142 million customers go to Yelp on a monthly basis. This is as great a time as any if you haven't claimed your complimentary Yelp business page.

Source: RevLocal

The Typical Review Word Count Has Actually Become 65% Shorter Since 2010

Presently reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

30% Of Consumers Feel Favorable To A Business Which Answers Online Reviews

Corresponding with your clients establishes trust. Even something like responding to their comments and reviews can make them feel valued.

As you may anticipate, customers who feel this way are more willing to invest more money with a business.

Source: Statuslabs