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15 Percent Of Users Don't Trust Businesses Without Any Online Reviews
No trust indicates no interactions. 15% of potential clients will not even consider working with a company they can't find viewpoints about.
Source: Statuslabs
67% Of Customers Admit Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider
Reviews have a massive impact on their decision when customers have to pick a solution provider.
Source: DemandGenReport
53% Of Americans Consider Item Reviews And Ratings As The Most Important Part Of Online Shopping.
Today's shoppers are wary and want the very best bang for their buck. It's no surprise that they consider reading reviews as a huge part of the buying decision.
Source: Statista
77% Of Users Do Not Rely On Reviews That Are Older Than Three Months
Clients don't care how great your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that businesses need to be continuously requesting reviews.
Source: Statuslabs
Reviews Published On Twitter Can Increase Sales By 6.46 Percent
Online review stats reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
Consumers Checking Out Reviews On A Mobile Device Are 127% More Likely To Buy Than Desktop Users
Mobile users prefer to get things done faster. Purchasing decisions are made rapidly.
Online reviews are obviously persuasive, yet marketers have not always come to value the power of them.
Source: Martech Zone
Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
30% Of Consumers Feel Favorable To A Company Which Answers Online Reviews
Communicating with your clients establishes trust. Even something as simple as reacting to their reviews and comments can make them feel appreciated.
As you may expect, clients who feel this way are happy to spend more cash with a business.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star rating is the first thing consumers see. Still, users focus on other elements too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of USA customers.
Source: Statista
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of American Consumers
24% of US buyers consider reviews as 'extremely influential'.
To show the value of online reviews and ratings, did you know that 81 percent of consumers will pay more for an item with reviews and those exact same clients are also going to accept slower shipping times for such items.
Source: Turntonetworks
89% Of Clients Prefer To Read Reviews Using Their Mobile Devices
Be it by means of an app or a mobile web browser, people today prefer to read reviews on their smart phones.
Source: Statista
53% Of Customers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of customer reviews stay without a response. That's regrettable, since those companies are losing customers that way.
Source: Review Trackers
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
70% Of Consumers Need To Read At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. Many people read a lot more reviews to get an idea of how business is actually doing. Do not depend upon that fact alone.
Source: Brightlocal
70% Of Customers Prefer To Learn About A Business By Means Of Reviews And Articles, Instead Of Advertisements
Ads are all well and good, but it's worth trying a different approach as well. Reviews are by far the very best method to find the truth about a service or product.
Source: Statuslabs