72 Percent Of Customers Will Not Take Action Unless They Read Some Reviews

No matter how alluring your marketing is, you still need client reviews. There is no other way around it. Clients are still ready to hear you out, but they trust other people more.

Source: My Testimonial Engine

90 Percent Of Individuals Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people state about first impressions?

Users get their impression of your businesses through reviews. Usually through less than 10 of them.

Think about asking your visitors to write one if you do not have reviews on your website.

Source: Martech Zone

53% Of Customers Anticipate Companies To Answer Back Within A Week To Unfavorable Reviews

Online review stats show that 63% of customer reviews stay without a reaction. That's regrettable, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

Half Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful individuals know the worth of being informed. User-generated material has an indisputable impact on consumers.

They will understand what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

83% Of Consumers Don't Rely On Advertising

The standard channels to reach consumers aren't as influential as they used to be. A lot of users who no longer trust advertisements select to take note of customers' suggestions online.

Source: Statuslabs

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the maker states. The reason, producers' descriptions are essentially ads.

Source: Martech Zone

49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.

The share of customers, who take notice of the number of reviews is currently at 46%.

Source: Brightlocal

Positive Reviews Motivate 68 Percent Of Consumers To Choose A Local Business

Since the large bulk of customers read reviews, you'd want yours to be appealing to new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

70 Percent Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people check out much more reviews to get an idea of how the business is really doing. Do not depend upon that figure alone.

Source: Brightlocal

77% Of Buyers Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a new vehicle and there are a number of models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other consumers, you manage to choose a model that works for you. That's how positive reviews transform consumers into consumers.

Source: Consumer Affairs

61% Of Regional Businesses Have An Average Score Of 4 Or 5 Stars

Overall two thirds of businesses have good and exceptional ratings. Only 5% of businesses have a rating below 3 stars.

Source: Brightlocal

67% Of Consumers Claim That Reviews Are A "Very Crucial" Factor When Picking A Service Provider

Reviews have a massive effect on their decision when clients have to select a solution provider.

Source: DemandGenReport

74% Of Local Businesses Have At Least One Google Review

One review is far from adequate to enhance your site's SERP ranking.

Taking a look at online rankings statistics, we discovered that a business needs to have a minimum of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

83% Of All Young Shoppers Were Invited To Leave A Review Recently

Of those invited, 80% of consumers did leave a review. In general, businesses have asked 66% of all consumers to leave a review on their business.

Source: Brightlocal

A Single Business Review Can Lift Its Conversions By 10 Percent

Online review stats show user-generated material can do wonders in terms of conversions.

A single review can have a massive effect on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44 percent increase.

Source: RevLocal

Consumers Checking Out Reviews On A Mobile Device Are 127% More Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. Therefore, purchasing decisions are made quickly.

Online reviews are undoubtedly persuasive, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone