The Average Review Word Count Has Gotten 65% Much Shorter Since 2010

In recent years reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of tweet on twitter.

Source: Review Trackers

73% Of Consumers Believe Written Reviews Are More Crucial Than Star And Number Scores

Online review data make it clear people aren't pleased with ratings alone.

Customer reviews make the stats appear more genuine which is what the would-be customers are looking for. Practically a third of consumers state composed reviews are the only feature that makes them think the sites' reviews are relevant and beneficial.

Source: Fan and Fuel

Many Best Selling Items Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Sometimes a lower ranking really helps your overall rating.

According to client rating statistics, conversion rates start to reduce as scores rise above 4.7.

Source: Spiegel Research Center

72 Percent Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Regardless of how attractive your marketing is, you still require customer reviews. There's no other way around it. Clients are still willing to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Won't Utilize An Organisation

This stat is among lots of that show the importance of online rankings. Now that news of customer satisfaction travels this quick, keeping your clients delighted is more vital than ever.

57% of consumers have actually looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.

11 percent looked just for companies with a best five star ranking.

Source: Brightlocal

89% Of Consumers Read A Businesses Reactions To Reviews

Not only do a lot of customers read the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social media which can also affect our buying decisions.

According to social reviews stats, Facebook affects over half of users' purchase decisions.

Facebook reviews stats reveal that 4 out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

When Buying Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Element

Stats reveal that reviews were more effective than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

86 Percent Of Consumers Would Consider Composing A Review For A Business

Your consumers are your most important resource, and it's not just because of the cash they spend at your business. If you give them an excellent experience, they will want to share it.

Source: Brightlocal

60 Percent Of Customers Consult Blog And Social Media Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is affected significantly by blogs and reviews on social networks. With men being twice as likely to be influenced than women.

Reviews and rating stats show individuals value the opinion of peers more than any other content.

Source: Collective Bias

Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a surprisingly low number of businesses really make use of them.

Although we now know why client reviews are so effective, many businesses apparently do not.

Source: LsaInsider

Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals opinions before they ever trust what the manufacturer states. The reason, producers' descriptions are generally ads.

Source: Martech Zone

77% Of Customers Would Certainly Post A Review If They Were Asked

More than a 35% would post a review to inform others about their consumer experience and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to submit a review to help other individuals with their choice making process.

Source: Podium

83% Of All Younger Clients Were Invited To Submit A Review Recently

Of those invited, 80% of customers did submit a review. In general, businesses have actually asked 66% of all clients to give a review on their business.

Source: Brightlocal