64 Percent Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, concur that it increases their purchasing confidence.

Companies use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

72 Percent Of Clients Won't Take Action Before They Check Out Some Reviews

No matter how appealing your marketing is, you still need client reviews. There's no skirting around it. Customers are still ready to hear you out, but they rely on other people more.

Source: My Testimonial Engine

71% Of Millennials Browse Consumer Reviews Of Professional Services

Over half of all people in need of an expert service turn to online reviews.

According to online reviews data, 59% used online reviews to choose a lawyer or a physician.

Younger people (age 18-35) are even more likely to hire a professional based on online reviews. Just 19% of millennials will consider working with a lawyer without any.

Source: Thomson Reuters

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the maker states. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

89% Of Individuals Prefer To Read Reviews Using Their Mobile Devices

Be it via an app or a mobile browser, people prefer to read reviews on their phones.

Source: Statista

83 Percent Of Clients Don't Trust Advertising

The conventional channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust ads choose to take notice of customers' suggestions online.

Source: Statuslabs

53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review stats prove that 63% of customer reviews go on without a response. That's regrettable, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

90 Percent Of Site Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about first impressions, right?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social media which can likewise influence our buying preferences.

According to social reviews stats, Facebook affects over half of users' purchase choices.

Facebook reviews stats reveal that four out of five users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

Just 6 Percent Of Customers Don't Trust Consumer Reviews At All

According to consumer review statistics, a whopping 19 percent of consumers constantly trust online reviews and never a make a purchase without reading reviews initially.

Source: Statista

The Typical Review Length Has Become 65% Shorter Since 2010

At this present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of tweet on twitter.

Source: Review Trackers

49% Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency too.

The share of customers, who take notice of the variety of reviews is currently at 46%.

Source: Brightlocal

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of US Consumers

24% of US consumers consider reviews as 'very influential'.

To show the value of online reviews and ratings, did you understand that 81 percent of consumers will pay more for a product with reviews and those very same clients are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

77% Of Customers Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how great your product or service was in the past. Part of why online reviews matter is since they are fresh and relevant.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies ought to be constantly asking for reviews.

Source: Statuslabs