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More Than Half Of Customers Will Not Utilize A Company If It Has Less Than A 4 Star Score
This stat is among lots of that highlight the importance of online scores. Now that news of consumer satisfaction travels this fast, keeping your customers happy is more vital than ever.
57% of customers have looked for companies with more than four stars in 2018, which is up from 48% in 2017.
Furthermore, 11% looked just for services with a perfect five star ranking.
Source: Brightlocal
Customers Could Invest 31% More With A Business That Has Terrific Reviews
Focus on this statistic. The more detailed other users explain your product or service, the more money you can charge and customer review statistics reveal to us exactly how much more.
Source: Martech Zone
The Typical Review Length Has Become 65% Shorter Since 2010
Nowadays reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.
Source: Review Trackers
89% Of Customers Read A Companies Reactions To Reviews
Not only do many consumers read the review replies, 30% of them value them highly. Almost 96% read the feedback to their own reviews.
Source: Brightlocal
61% Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars
Overall 2 out of 3 companies have outstanding and great ratings. Only 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
89% Of Clients Like To Read Reviews On Their Cell Phones
Be it through an app or a mobile web browser, clients choose to read reviews on their cell phones.
Source: Statista
53% Of Consumers Anticipate Businesses To Reply Within A Week To Unfavorable Reviews
Online review stats show that 63% of customer reviews go on without a reply. That's too bad, due to the fact that those companies are losing clients that way.
Source: Review Trackers
52% Of Customers Trust A Product More If It Has Negative Reviews Also
We already discussed the negative and positive reviews and their result on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are favorable. People expect to see some unfavorable reviews.
Source: Capterra
72% Of Consumers Won't Take Action Unless They Check Out Some Reviews
Irrespective of how captivating your marketing is, you still need client reviews. There's no skirting around it. Consumers are still going to hear you out, however they rely on other individuals more.
Source: My Testimonial Engine
Because They Want To Acquire An Item Or A Service And Want To Get The Truth About The Businesses Items And Services, 82 Percent Of Consumers Check Out Review Sites.
Users come due to the fact that they have actually currently formed a buying decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star ranking is the first thing customers see. Still, users focus on other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American customers.
Source: Statista
Customer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, makers' descriptions are generally advertisements.
Source: Martech Zone
63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics show the general appeal of a site can just go so far.
Source: Review Trackers
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies doubt the integrity of online reviews. However, they recognize the enormous impact user scores have on their business. Undesirable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc