Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

One-half Of All Millennial's "Always" Check Out Online Reviews For Companies

More youthful people know the worth of being informed. User-generated content has an unassailable impact on consumers.

They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses in fact make use of them.

Although we now know why client reviews are so effective, most businesses apparently do not.

Source: LsaInsider

64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who check out client reviews, concur that it increases their purchasing confidence.

Organizations use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Most Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends show individuals choose to comment if they had a positive experience, instead of a average or negative one.

Source: Brightlocal

Because They Desire To Purchase An Item Or A Service And Want To Get The Facts About The Businesses Products And Services, 82 Percent Of Consumers Go To Review Websites.

Users come since they have currently formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit.

Source: RevLocal

70 Percent Of Consumers Prefer To Discover A Business Through Short Articles And Reviews, Rather Than Ads

Advertisements are all well and good, however it deserves attempting a different approach too. Reviews are by far the best way to discover the truth about a service or product.

Source: Statuslabs

A One Star Increase In Score Can Lead To A 5% To 9% Increase In Business Revenue

Businesses that treat customers fairly generally flourish, review websites help make sure of that.

Source: Statuslabs

60 Percent Of Consumers Consult Blog And Social Media Reviews On Their Mobile Devices Before Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.

Reviews and rating statistics show people value the opinion of peers more than any other material.

Source: Collective Bias

72% Of Clients Won't Take Action Before They Check Out Some Reviews

No matter how attractive your marketing is, you still require client reviews. There is no skirting around it. Customers are still going to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

The Typical Review Word Count Has Become 65% Much Shorter Since 2010

Nowadays reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of tweet from twitter.

Source: Review Trackers

88% Of Executives Judge Reputation Risk As A Leading Business Issue

Reputation management stats show a business's reputation does not affect simply the customers. Potential team members likewise look at scores and read reviews.

Source: Deloitte

A Lot Of Popular Items Have An Average Ranking Of 4.2 To 4.7

You can't make everybody delighted, which is why perfect 5 star rankings are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Often a lower score actually helps your overall rating.

According to client rating statistics, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

74% Of Local Businesses Have At A Minimum, One Google Review

One review is far from enough to improve your website's SERP ranking.

Taking a look at online rankings statistics, we learnt that a company requires to have an average of 40 reviews before customers "Award" it with a star.

Source: Brightlocal

49% Of Consumers Consider The Quantity Of Online Reviews As An Important Factor In Their Purchasing Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.

The share of clients, who take note of the number of reviews is presently at 46%.

Source: Brightlocal

When Purchasing Home Electronics, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Aspect

Stats reveal that reviews were more beneficial than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista